True to yourself: leading a values- - Based business

Zusatztext “A perfect blend of inspiration and instruction. A must-read manual for anyone who aspires to a position of leadership.“ —Alan M. Webber! Cofounding Editor! Fast Company "If you want to build a values-based business! as I did with Kinko's! Mark Albion provides you with the practical know-how to avoid mistakes and lead your company's growth." —Paul Orfalea! Founder and Chairperson Emeritus! Kinko's "If you want to build a business with social conscience! a company that reflects your core values and that people are proud to work for! True to Yourself will help you pour your heart into doing just that." — Howard Schultz! Chairman! Starbucks Coffee Company "It is critical that [women] have equality in business as well as in education and politics! as we recognize the social and environmental challenges we face and develop the courage to confront them. True to Yourself offers the practical guidance and support to allow us to meet these exhilarating challenges." — Susie Tompkins Buell! Cofounder! Esprit Clothing Company Informationen zum Autor Mark Albion is a social entrepreneur who has cofounded seven organizations, including Net Impact, an international network of MBA students and professionals committed to using the power of business to create a better world. He wrote the New York Times business bestseller Making a Life, Making a Living® based on his twelve-year-old monthly Making a Life e-newsletter, which is read in eighty-seven countries. Formerly, Albion was a student and professor at Harvard University and its Business School for eighteen years. He was profiled on 60 Minutes, praised by leaders as diverse as Ronald Reagan and Mother Teresa, and dubbed “the savior of b-school souls” by Business- Week for his efforts to nourish our next generation of business leaders. Klappentext How do you lead an organisation when you view business more broadly than a single financial "bottom line"? What do you do when you believe that business should serve the common good, yet everyday small-business pressures are at a fever pitch? What do you do when your family needs you most just as your business faces another crisis? In True to Yourself, scholar and entrepreneur Mark Albion offers answers to these and other pressing questions. Albion argues that small-business leaders concerned with more than the bottom-line are not only more fulfilled, but also more successful with more sustainable lives. True to Yourself addresses this paradox with practical examples of how small-business leaders who have found ways to combine profit with purpose, margin with mission, value with values. Albion profiles a host of business leaders on the edge who have replaced the invisible hand of competition with the visible hand of compassion. The New Values TRANSPARENCY, SUSTAINABILITY, AND RESPONSIBILITY The birth moment for an organization is critical. Almost like conception, the genetics are set, and if you are not conscious of them, they can lead to an organization with a set of values and mission the founder doesn’t want. You need to spend a lot of time on your initial mission and values, as they will attract the founding group of people and develop the organization’s personality. Be mindful of the founding moment. MARK A. FINSER, PRESIDENT OF RSF (RUDOLF STEINER FOUNDATION), A $90 MILLION (2005) NONPROFIT FINANCIAL SERVICES ORGANIZATION In this chapter, we’ll learn the three strategic requirements for building a successful values-based small business. The sooner you focus on these organizational values, the easier your job will be. It all starts with your example. It’s My First Day on the Job: What Should Be My Strategic Focus? During my years as a Harvard Business School professor, I learned about leadership and strategy from the most successful CE...

Table des matières

Letter from the Editor of the Social Venture
Network Series
Preface
Acknowledgments
Introduction: Leading Differently
1 The New Values: Transparency, Sustainability, and Responsibility
2 The Three Cs: Competence, Compassion, and Commitment
3 Turn Your Values into Value
4 Walk Toward the Talk
5 Communicate with Care
6 Facilitate Personal Growth
7 Collaborate for Greater Impact
Summary: Leadership Is Learning
Resources
Index
About Social Venture Network
About the Author

A propos de l'auteur

Mark Albion

Résumé

The bestselling author “frames his advice in terms of compassionate, socially responsible leadership, though a lot of it is just plain good management” (Publishers Weekly).

How do you build the kind of company you’ve always wanted to work in—one that serves people and the planet while being financially successful, too? What do you do when you believe that business should serve the common good, but everyday business pressures—meeting payroll, battling competition, keeping customers and investors happy—are at a fever pitch? Leading a small business when you measure success more broadly than with a single financial bottom line is no easy task. True to Yourself is a practical guide to doing just that. It provides tools you can use to combine profit with purpose, margin with mission, value with values.

“A perfect blend of inspiration and instruction. A must-read manual for anyone who aspires to a position of leadership.” —Alan M. Webber, Cofounding Editor, Fast Company

“If you want to build a values-based business, as I did with Kinko’s, Mark Albion provides you with the practical know-how to avoid mistakes and lead your company’s growth.” —Paul Orfalea, Founder and Chairperson Emeritus, Kinko’s

“If you want to build a business with social conscience, a company that reflects your core values and that people are proud to work for, True to Yourself will help you pour your heart into doing just that.” —Howard Schultz, Former Chairman, Starbucks Coffee Company

Commentaire

A perfect blend of inspiration and instruction. A must-read manual for anyone who aspires to a position of leadership.
Alan M. Webber, Cofounding Editor, Fast Company

"If you want to build a values-based business, as I did with Kinko's, Mark Albion provides you with the practical know-how to avoid mistakes and lead your company's growth."
Paul Orfalea, Founder and Chairperson Emeritus, Kinko's

"If you want to build a business with social conscience, a company that reflects your core values and that people are proud to work for, True to Yourself will help you pour your heart into doing just that."
Howard Schultz, Chairman, Starbucks Coffee Company

"It is critical that [women] have equality in business as well as in education and politics, as we recognize the social and environmental challenges we face and develop the courage to confront them. True to Yourself offers the practical guidance and support to allow us to meet these exhilarating challenges."
Susie Tompkins Buell, Cofounder, Esprit Clothing Company

Détails du produit

• Auteurs: Albion, Mark Albion
• Edition: Berrett Koehler Publishers
• Langues: Anglais
• Format d'édition: Livre Broché
• Sortie: 21.07.2006
• EAN: 9781576753781
• ISBN: 978-1-57675-378-1
• Dimensions: 140 mm x 215 mm x 13 mm
• Thèmes: Social Venture Network; SVN; Social Venture Network; SVN
• Catégories: Livres de conseils > Droit, profession, finances; Sciences sociales, droit, économie > Economie > Gestion