Fr. 58.20

Games Businesses Play - Cases and Models

Anglais · Livre de poche

Expédition généralement dans un délai de 2 à 3 semaines (titre imprimé sur commande)

Description

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Game theory has come to dominate industrial organization economics, but business strategists continue to debate its usefulness. So far, empirical work on the application of game theory to business strategy has been too limited to force a consensus. As a (partial) remedy, Games Businesses Play uses detailed case studies of competitive interaction to explore the uses and limits of game theory as a tool for business strategists. Because they are analytical rather than descriptive, the case studies are not typical teaching cases. The cases are paired with customized game-theoretic models that cover a wide range of commitment decisions, from short-run commitments such as price to longer-run commitments such as capacity expansion and reduction, product and process innovation, and battles for market share. A variety of quantitative and qualitative techniques are used to test the models' predictions on case data. In addition the book sheds light on a number of other issues important to strategic management, including the resource-based view of the firm and the emergent theory of dynamic capabilities.

A propos de l'auteur










Pankaj Ghemawat is Global Professor of Management and Strategy and Director of the Center for the Globalization of Education and Management at the Stern School of Business at New York University and the Anselmo Rubiralta Professor of Global Strategy at IESE Business School.

Détails du produit

Auteurs Pankaj Ghemawat, Ghemawat Pankaj
Edition The MIT Press
 
Langues Anglais
Format d'édition Livre de poche
Sortie 21.08.1997
 
EAN 9780262525534
ISBN 978-0-262-52553-4
Pages 274
Thème Games Businesses Play
Catégories Sciences sociales, droit, économie > Economie > Gestion

BUSINESS & ECONOMICS / Management, Company Secretary: Role & Responsibilities

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