Accounts, Excuses, and Apologies - Image Repair Theory Extended

Proposes a theory and case studies on repairing a damaged or threatened image or reputation.

A propos de l'auteur

William L. Benoit is Distinguished Professor at the University of Alabama, Birmingham. He is the author of many books, including (with Pamela J. Benoit) Persuasive Messages: The Process of Influence.

Détails du produit

• Auteurs: William L Benoit, William L. Benoit, Benoit William L.
• Edition: State University of New York Press
• Langues: Anglais
• Format d'édition: Livre Relié
• Sortie: 01.01.2024
• EAN: 9781438496078
• ISBN: 978-1-4384-9607-8
• Pages: 180
• Catégories: Sciences sociales, droit, économie > Médias, communication > Général, dictionnaires; Advertising, Media Studies, BUSINESS & ECONOMICS / Business Communication / General, BUSINESS & ECONOMICS / Advertising & Promotion, SOCIAL SCIENCE / Media Studies, LANGUAGE ARTS & DISCIPLINES / Communication Studies, Business communication & presentation, Communication Studies, Business communication and presentation