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In the quest for competitive advantage, navigating change can be daunting. Following a unique, four-part structure focussing on and confronting strategic issues, sensing opportunities and threats choosing strategies and transforming organizations, this essential textbook offers a fresh and provocative perspective on strategic management.
Table des matières
Chapter 1 Introduction to Strategic Management
Part I Confront
Chapter 2 Direction, Purpose and Sustainability
Chapter 3 Stakeholders and Corporate Governance
Chapter 4 Competitive Rivalry and Nonmarket Forces
Chapter 5 Emerging Technologies
Diagnostic A: Confrontrix
Part II Sense
Chapter 6 Industry and Product-Market Analysis
Chapter 7 Customer Analysis
Chapter 8 Resources, Routines, Capabilities and Competencies
Chapter 9 Ecosystems and Platforms
Diagnostic B: iSense
Part III Choose
Chapter 10 Business-level Strategy
Chapter 11 Diversification and Internationalization
Chapter 12 Corporate-level Strategy
Chapter 13 Network-level Strategy
Diagnostic C: ChooseWell
Part IV Transform
Chapter 14 Reconfiguration and Restructuring
Chapter 15 Strategic Entrepreneurship
Chapter 16 Business Model Innovation
Chapter 17 Strategic Renewal
Diagnostic D: Transformax
A propos de l'auteur
Henk W. Volberda is Professor of Strategy & Innovation at the Amsterdam Business School of the University of Amsterdam.Rick M. A. Hollen is a lecturer and researcher at the Strategy & International Business section of the Amsterdam Business School, University of Amsterdam and a managing research associate at the Amsterdam Centre for Business Innovation (ACBI).
Joana R. Pereira is Lecturer in the Strategy and Organization group of Leeds University Business School (LUBS).
Jatinder S. Sidhu is Professor and Chair in Strategic Management and Organization at the University of Leeds.
Kevin Heij is as researcher and advisor on strategic innovation a leading associate at the Amsterdam Centre for Business Innovation, University of Amsterdam.
Résumé
In the quest for competitive advantage, navigating change can be daunting. Following a unique, four-part structure focussing on and confronting strategic issues, sensing opportunities and threats choosing strategies and transforming organizations, this essential textbook offers a fresh and provocative perspective on strategic management.
