Architect''s Essentials of Starting a Design Firm

This text presents step-by-step guidelines to understanding and evaluating the goals, risks, and rewards of starting a design firm. Coverage includes firm organization, personnel requirement, legal considerations, fee setting, marketing issues, and the essentials of strategic and business plans.

Table des matières

Introduction.
Chapter 1. Deciding Whether to "Go on Your Own".
Chapter 2. Marketing and Sales.
Chapter 3. Financial Management.
Chapter 4. Negotiating Fees and Contracts.
Chapter 5. Organization and Personnel.
Chapter 6. Legal and Ethical Issues.
Chapter 7. Resources and Support.
Chapter 8. Strategic and Business Plans.
Chapter 9. Planning for Excellence.
Chapter 10. Potential Causes of Failure.
Chapter 11. Getting Started.
Chapter 12. Study Guide.
Appendix A. Firm Typology.
Appendix B. Charting Your Course.
About the Authors.
Index.

Détails du produit

• Auteurs: Bradford Perkins, Peter Piven, Peter L. Piven, Peter L. Perkins Piven
• Edition: Wiley, John and Sons Ltd
• Format d'édition: Livre de poche
• Sortie: 13.05.2003
• EAN: 9780471234814
• ISBN: 978-0-471-23481-4
• Pages: 272
• Thème: The Architect's Essentials of Professional Practice
• Catégorie: Sciences humaines, art, musique > Art > Architecture