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Strategic Change in Colleges and Universities outlines a strategic planning approach uniquely suited to the academic environment and proven effective in numerous institutions around the country. The authors developed a ten-step approach to strategic planning that addresses the complex nature of stakeholders and purposes in an academic setting. Their approach leads to, rather than starts from, the institutional mission statement, and includes realistic methods of negotiating the political barriers that often obstruct the development of a strategic plan and its implementation.This informative book is particularly effective when used with the companion workbook Working Toward Strategic Change.
Table des matières
Foreword by George Keller.
Part One: The Principles.
1. Higher Education--A System Under Fire.
2. Why the Academy Needs Strategic Planning.
3. Creating a Unique Model of Strategic Planning for HigherEducation.
4. Planning to Fit the Institution's Environments.
5. Negotiating Campus Politics.
Part Two: The Practices.
6. Concepts and Principles Underlying the Planning Process.
7. The Planning Process in Practice.
8. The People and Time Involved.
9. The Role and Functions of Committees.
10. Educating Participants and Stakeholders About the Plan.
11.Essential Areas I: Enrollment Management and ProgramPlanning.
12. Essential Areas II: Resources, Technology, and SupportSystems.
Part Three: Acting on the Plan.
13. Implementing the Plan.
14. Adjusting the Plan to Institutional Needs.
15. Moving from Strategic Planning to Strategic Management.
A propos de l'auteur
DANIEL JAMES ROWLEY is professor of management in the College of Business at the University of Northern Colorado. HERMAN D. LUJAN is the president emeritus of the University of Northern Colorado and is university distinguished professor of business and public policy. MICHAEL G. DOLENCE is president of Michael G. Dolence and Associates. Formerly he served as strategic planning administrator for the California State University, Los Angeles, and as director of research, planning and policy analysis at the Commission on IndepAndent Colleges and Universities in New York.
Résumé
This detailed guide outlines a strategic planning approach uniquely suited to the academic environment and proven effective in numerous institutions around the country. The authors address the complex nature of stakeholders and conflicting purposes in an academic setting.
