External Communication in Social Media During Asymmetric Conflicts - A Theoretical Model and Empirical Case Study of the Conflict in Israel and Palestine

Social media increasingly shapes the way in which we perceive conflicts and conflict parties abroad. Conflict parties, therefore, have started using social media strategically to influence public opinion abroad. This book explores the phenomenon by examining, (1) which strategies of external communication conflict parties use during asymmetric conflicts and (2) what shapes the selection of these communication strategies. In a comprehensive case study of the conflict in Israel and Palestine, Bernd Hirschberger shows that the selection of strategies of external communication is shaped by the (asymmetric) conflict structure.

A propos de l'auteur

Bernd Hirschberger works as a human rights advisor for the German Commission for Justice and Peace. Before starting a career as practitioner, he graduated with a PhD degree from the Ludwig-Maximilians-Universität München, examining external communication during asymmetric conflict in social media.

Résumé

Social media increasingly shapes the way in which we perceive conflicts and conflict parties abroad. Conflict parties, therefore, have started using social media strategically to influence public opinion abroad. This book explores the phenomenon by examining, (1) which strategies of external communication conflict parties use during asymmetric conflicts and (2) what shapes the selection of these communication strategies. In a comprehensive case study of the conflict in Israel and Palestine, Bernd Hirschberger shows that the selection of strategies of external communication is shaped by the (asymmetric) conflict structure.

Texte suppl.

Besprochen in:https://aidnography.blogspot.com, 13.08.2021

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Besprochen in:
https://aidnography.blogspot.com, 13.08.2021

Détails du produit

• Auteurs: Bernd Hirschberger
• Edition: Transcript
• Langues: Anglais
• Format d'édition: Livre de poche
• Sortie: 01.07.2021
• EAN: 9783837655094
• ISBN: 978-3-8376-5509-4
• Pages: 312
• Dimensions: 147 mm x 15 mm x 226 mm
• Poids: 666 g
• Illustrations: 46 schw.-w. Abb.
• Thèmes: Edition Politik; Political Science; Political Science (COL); Edition Politik 108
• Catégories: Sciences humaines, art, musique > Histoire > Général, dictionnaires; Sciences sociales, droit, économie > Sciences politiques > Sciences politiques comparées et internationales; Branding, Politik, Sozialwissenschaften, Soziologie, Social Media, Media, Media Studies, Politics, Postwar 20th century history, from c 1945 to c 2000, Language, Conflict Studies, Political Ideologies, Political Science, Geschichte Asiens, Politische Strukturen und Prozesse, Social interaction, world history, General & world history, auseinandersetzen, Public Diplomacy, Sociology and anthropology, Contextual Strategic Constructivism, Israel and Palestine, Underdog Effect, Blaming and Credit Claiming, Asymmetric Conflicts, Strategic Communication Shaming, Politische Ideologien und Bewegungen, Culture and institutions, The political process, Social processes, Political science (Politics and government), History, geography, and auxiliary disciplines, Education, research, related topics of history