Fr. 169.00

Environmental Communication and the Media

Anglais · Livre Relié

Paraît le 05.01.2026

Description

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Environmental Communication and the Media provides readers with a framework for understanding the process of creating and interpreting media messages about environmental topics. The book includes both practical and theoretical information about persuasion, diffusion, audience analysis and adaptation, intercultural and international communication, and media effects.


Table des matières










Part 1: Overview 1. Key Concepts in Environmental Communication and Persuasion 2. Evolution of Environmental Communication on the Media 3. Ethics and Controversies Part 2: Theoretical Foundations 4. Perception and Environmental Communication 5. Social Movements, Media, and the Environment 6. Persuasion Theory and Environmental Communication Part 3: The Channels 7. Traditional Media 8. Emerging Channels: The Internet, Mobile Media, Social Media & Games 9. International Media Systems and Environmental Communication Part 4: The Audience 10. Audience Analysis and Adaptation 11. Intercultural Influences on Environmental Communication Part 5: Content Challenges 12. Effective Use of Sources in Environmental Communication 13. Challenges in Communicating about Science, Probability, and Risk 14. Interviews and Environmental Media 15. Environmental Advertising 16. Public Relations & Media Campaigns


A propos de l'auteur










Nancy "Sami" Reist is Professor at San Francisco State University, USA


Résumé

Environmental Communication and the Media provides readers with a framework for understanding the process of creating and interpreting media messages about environmental topics. The book includes both practical and theoretical information about persuasion, diffusion, audience analysis and adaptation, intercultural and international communication, and media effects.

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