The Future of Advertising

Informationen zum Autor McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives! careers! and interests of readers worldwide Klappentext Veteran industry observer JoeCappo briefly recaps the factorsthat impacted the industry in thelate 1990s! and gives you adviceon how to best position yourself!your work! and yourbusiness. Zusammenfassung Recaps the factors that impacted the advertising industry in the late 1990s! and gives you advice on how to best position yourself! your work! and your business.

Détails du produit

• Auteurs: Joe Cappo, Cappo Joe
• Edition: McGraw Hill Trade
• Langues: Anglais
• Format d'édition: Livre Broché
• Sortie: 15.11.2005
• EAN: 9780071462150
• ISBN: 978-0-07-146215-0
• Dimensions: 139 mm x 209 mm x 19 mm
• Thèmes: AdvertisingAge; AdvertisingAge
• Catégorie: Sciences sociales, droit, économie > Economie > Publicité, marketing