Principles of Public Speaking

Updated in its 18th edition, Principles of Public Speaking emphasizes responsibility, orality, Internet technology, and critical thinking as it encourages students to see public speaking as a way to build community in today's diverse world. Within a framework that emphasizes speaker responsibility, critical thinking, listening, and cultural awareness, this classic text uses examples from college, workplace, politics, and social communication to make the study of public speaking relevant, contemporary, and exciting for students. This brief but comprehensive text also offers students the latest in using technology in speechmaking, featuring unique and exciting ways to blend communication and new media.

Table des matières

I. Public Speaking in the World of Electronic Culture 1 Speech, Speaking, and Training in Higher Education Studying Public Speaking Orality in Social-Political Life Basic Elements in the Speech-Making Process Speaking of ... Apprehension: First-Time Fears Ethical Responsibilities for Speakers Speaking of ... Ethics: Ethics and Public Speaking Your First Speech Speaking of ... Apprehension: Breath Control 2 Getting Started Selecting and Narrowing Your Subject Speaking of ... Skills: Brainstorming to Generate Topics Determining Your Purposes and Central Idea Analyzing the Audience and Occasion Gathering Your Speech Material Making an Outline Practicing Aloud Developing Confident Delivery Speaking of ... Skills: Practicing Your Speech Speaking of ... Apprehension: State and Trait Apprehension 3 Critical Listening Hearing and Listening Barriers to Good Listening Practical Listening Techniques Speaking of ... Skills: Good Note Taking and Active Listening Speaking of ... Ethics: Deliberately Misguiding Listeners Developing Skills for Critical Listening Listening Workshop 4 Public Speaking and Cultural Challenges The Nature of Cultural Processes Understanding Our Multicultural Society Strategies for Negotiating Cultural Differences Speaking of ... Ethics: Adapting to Moral Codes II. Planning and Preparing Your Speech 5 Understanding Your Audience Analyzing Your Audience Demographically Analyzing Your Audience Psychologically Discovering Demographic and Psychological Factors Speaking of ... Skills: Handling Hostile Audiences Using Audience Analysis in Speech Preparation Speaking of ... Ethics: Using Audience Analysis Ethically A Sample Audience Analysis 6 Finding and Using Supporting Materials Determining the Kinds of Supporting Materials You'll Need Speaking of ... Skills: How Much Is Enough? Finding Supporting Materials Speaking of ... Ethics: What Is the Ethical Response? Sources of Supporting Materials Forms of Supporting Materials Speaking of ... Skills: Choosing Supporting Materials Functions of Supporting Materials A Word About Plagiarism Speaking of ... Skills: Citing Sources Sample Outline for a Problem-Solution Speech: The Heartbreak of Childhood Obesity Web Workshop 7 Organizing and Outlining Your Speech Developing Your Speech Plan Speech-Centered Patterns of Organization Audience-Centered Patterns of Organization Techniques for Creating Associative Coherence in Your Speech Outlining Your Speech Speaking of ... Skills: Memory and Organization 8 Beginning and Ending Your Speech Capturing and Holding Attention Beginning Your Speech Speaking of ... Skills: How Long Should It Be? Ending Your Speech Sample Outline for an Introduction and Conclusion: When Just Saying "No!" Doesn't Work III. Presenting Your Speech 9 Wording Your Speech Using Oral Style Speaking of ... Skills: Oral Versus Written Style Using Language Strategically Creating an Atmosphere Speaking of ... Ethics: Doublespeak Sample Speech: "On Accepting the Nobel Prize for Literature," by William Faulkner 10 Delivering Your Speech Selecting the Method of Delivery Speaking of ... Apprehension: Impromptu Speaking Using Your Voice to Communicate Speaking of ... Skills: Vocal Exercises Using Your Body to Communicate Speaking of ... Online Communication 11 Using Visual Media The Functions of Visual Media Types of Visual Media Speaking of ... Skills: Using Visual Media in Business Strategies for Selecting and Using Visual Media Speaking of ... Ethics: Can Pictures Lie? Using Microsoft PowerPoint with Your Presentations IV. Types of Public Speaking 12 Speeches to Inform Facts, Knowledge, and the Information Age Types of Informative Speeches Essential Qualities of Informative Speeches Speaking of ... Skills: Choosing a Topic Speaking of ... Apprehension: Information Overload Sample Outline for a Demonstration Speech: Power Tennis Comes with the Western Stroke Tips for Developing Informative Speeches Sample Outline: What's So Special About 1968? Sample Speech: "The Geisha," by Joyce Chapman Information vs. Persuasion 13 Speeches to Persuade Selecting Motivational Appeals Speaking of ... Skills: Basic Human Needs Speaking of ... Ethics: Using Fear Appeals Enhancing Your Credibility Speaking of ... Skills: Inoculating Audiences Against Counterpersuasion Organizing Persuasive Speeches: The Motivated Sequence Speaking of ... Skills: Persuading the Diverse Audience Sample Outline of a Persuasive Speech: Why Iowa Should Build Another Nuclear Reactor Sample Outline of an Actuative Speech: You're Never Too Old to Learn--Virtually! 14 Argumentation and Critical Thinking Rational Thinking and Talking: Argumentation Evaluating Arguments Speaking of ... Skills: Evaluating Arguments Sample Outline for an Argumentative Speech: The Dangers of Chewing Tobacco Detecting Fallacies in Reasoning Tips for Developing Argumentative Speeches Speaking of ... Skills: Responding to Counterarguments 15 Speaking in Community Settings Speeches of Introduction Sample Introduction: "Introducing a Classmate," by Randolf Brown Speeches of Courtesy: Welcomes, Responses, Acceptances, and Toasts Sample Speech of Courtesy: A Toast to Leo Brecker Speeches to Entertain

Détails du produit

• Auteurs: Douglas Ehninger, Kathleen M. German, Kathleen M. Gronbeck German, Bruce E. Gronbeck
• Edition: Taylor & Francis Ltd.
• Langues: Anglais
• Format d'édition: Livre de poche
• Sortie: 02.01.2012
• EAN: 9780205211845
• ISBN: 978-0-205-21184-5
• Pages: 298
• Catégories: Livres de conseils > Droit, profession, finances > Lettres, rhétorique; Kommunikationspsychologie, Rede, Redekunst