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Zusatztext If you've decided to make 2013 the year you turn your crafting passion into a moneymaking venture! be sure to add Kari Chapin's Grow Your Handmade Business to your required-reading list. Informationen zum Autor Since the publication of The Handmade Marketplace in 2010 and Grow Your Handmade Business in 2012, Kari Chapin has gained national visibility as a sought-after speaker at craft business conferences and events. She also offers one-on-one creative coaching and courses online. She is known for her effective coaching style and distinctive, supportive voice, along with her strong ability to market and network. Klappentext Applying her trademark "you-can-do-it" coaching style to the nuts and bolts of business planning, Chapin covers all of the issues involved in turning a creative hobby into a successful business. Vorwort Kari Chapin will help by applying her trademark you-can-do-it coaching style to the nuts and bolts of entrepreneurship and covering all the issues involved in turning your creative hobby into a successful business. Zusammenfassung Kari Chapin will help by applying her trademark you-can-do-it coaching style to the nuts and bolts of entrepreneurship and covering all the issues involved in turning your creative hobby into a successful business. Inhaltsverzeichnis IntroductionMeet the Creative CollectivePart 1: Mapping Your DreamChapter 1: Identify Your Dream Business-What Form Does Your Dream Business Take?-What Direction(s) Will Your Dream Business Take?Chapter 2: Dream Business Fundamentals-Do You Have a Hobby or a Business?-Where Are You Now, and Where Are You Going?-Onward and UpwardChapter 3: Working for Your Vision-A Business Takes Work, and Plenty of It-Visualize Your Perfect Workday-Practice Mindfulness around Feelings-Why Are You in Business?-Formulate Your Mission StatementChapter 4: TLC-Just Say No!-Who Cares? You Do!-Family Matters-Take Yourself on a Creative RetreatChapter 5: Goals and Intentions-Keep Yourself Honest-Determine Goals-Goals versus Intentions-Make Reasonable Goals-Keep Track of Your Goals and IntentionsChapter 6: Benchmarks-Measuring Your Success-What Does Success Look Like?-Calculating Success One Step at a TimeChapter 7: Get Some Help!-Say It Loud and Say It Proud: Help!-Mentors: Your Business Gurus-Your Personal Board of Directors-Build a Brain TrustPart 2: Planning for SuccessChapter 8: Types of Business Models-Business Model Defined-Running Your Business from Home-Renting a Studio or Office-Renting a Storefront and Keeping Shop Hours-The Off-Site Bottom LineChapter 9: Business Plan Preliminaries-What Is a Business Plan, and Why Do You Need One?-Business Plan BasicsChapter 10: Do You Manage Your Time, or Does Your Time Manage You?-Time Management-Keep Your To-Do List in Check-Managing Time Is Easier Than You ThinkChapter 11: The Nuts and Bolts of Business Plans-Getting Started-Executive Summary-Who Exactly Are You, Anyway?-Business Plan ChecklistsChapter 12: Know Your Marketplace (or Marketing!)-Know Your Industry-Target Market, Say What?Chapter 13: Putting It All Together: Your Marketing Plan-Taking Stock-Marketing through Advertising-Marketing through the MediaChapter 14: What Do You Make, and How Do You Make It? Having a Production Plan-Ready, Set, Produce!-LicensingChapter 15: Money, Money, Money-They're Just Numbers-Numbers 'R' Us-Numbers NomenclatureChapter 16: Budgets and Budgeting-First of All, What Exactly Is a Budget?-Monthly BudgetChapter 17: Profit and Loss-P&L Overview-Detailed P&L by DepartmentChapter 18: Money and How to Get Some-Bank Loans-Grants-Angel Investors-Crowd-Funding-Family and Friends-Financing with Personal Credit Cards-Finding a WayChapter 19: Making It All Legit-What Kind of Business Are You?-Going into Business with a Loved One-Taxes-Payroll-InsuranceChapter 20: Professional Support and Where to Find It-Accountants and Lawyers and Agents, Oh My!Pa...
