No logo

This study examines the power of the logo, noting its increasing capacity for making the product subservient. It then reaches its core argument - the now uneasy struggle between corporate power and anti-corporate activism - via sweatshop labour, submerged identity and subversive action.

Détails du produit

• Auteurs: Naomi Klein
• Edition: Harper Collins Uk
• Langues: Anglais
• Format d'édition: Poche format B
• Sortie: 10.01.2001
• EAN: 9780006530404
• ISBN: 978-0-00-653040-4
• Pages: 490
• Dimensions: 124 mm x 196 mm x 27 mm
• Thèmes: Harper Collins Paperbacks; Harper Collins Paperbacks
• Catégories: Sciences sociales, droit, économie > Economie; Globalisierung, Konzern, Marktwirtschaft, Markenzeichen