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"Business, The Universe and Everything" is packed with brilliant business ideas from some of the world's leading management thinkers, including Tom Peters, Charles Handy, and Tony Buzan. This collection of interviews offers business professionals fascinating, first-hand insight into how great ideas are generated.
Table des matières
From the contents:
Preface.
Acknowledgements.
About the authors.
Section 1: Leading the Way.
Warren Bennis: Geeks, geezers and beyond.
Rosabeth Moss Kanter: Teaching cowboys Confucius.
Manfred Kets de Vries: The dark side of leadership.
John Kotter: In the field.
Daniel Goleman: Maxed Emotions.
Section 2: Selling the Future.
Peter Schwartz: Thinking the unthinkable.
Watts Wacker: Fringe benefits.
John Patrick: The attitude thing.
Charles Handy: Reflections of a reluctant capitalist .
Philip Kotler: Marketing in the digital age.
Section 3: People Power.
Derrick Bell: The ardent protestor.
Jonas Ridderströle: Emotional capital.
Leif Edvinsson: The context's the thing.
Tony Buzan: Brain power.
Marshall Goldsmith: Coaching for results.
Kjell Nordström: Tribal gathering.
Tom Stewart: Intellectual capitalist.
Section 4: Strategic Wisdom.
Gary Hamel: The radical fringe.
Costas Markides: Escaping the jungle.
James Champy: What re-engineering did next.
W Chan Kim & Renée Mauborgne: Strategic moves.
Henry Mintzberg: Searching for balance.
Sumantra Ghoshal: The rise of the volunteer investor.
Index.
A propos de l'auteur
Stuart Crainer ist Journalist für Management- und Business- Themen.
Des Dearlove schreibt für die Financial Times und andere führende internationale Wirtschaftsmagazine. Außerdem veröffentlichte er das Buch Key Management Decisions. Er lebt in Sussex in Großbritannien.
Commentaire
"... Each chapter provides a pithy and eclectic mix of a management guru's latest thoughts ..." (Management Today, February 2004)
