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This volume examines socially-based theory and research, pedagogy and practice in professional communication. The contributors provide a comprehensive overview of the social perspective which emphasizes the context of communication, and then distinguish it from positivistic, cognitive and other competing approaches. After establishing a broad framework for situating developments in professional communication research, the book then moves on to: explore more particular topics, issues and problems within the perspective; examine the historical and theoretical traditions in rhetoric, semiotics, literary criticism, philosophy of science, social psychology and cultural anthropology; discuss implications for classroom practice in professional communication; and describe the ways that the social perspective has changed our understanding of communication in the workplace.
Inhaltsverzeichnis
Foreword - Charles Bazerman
PART ONE: HISTORY, THEORY AND RESEARCH
Overviews
The Social Perspective and Professional Communication - Charlotte Thralls and Nancy Roundy Blyler
Diversity and Directions in Research
Rhetoric Unbound - Bruce Herzberg
Discourse, Community and Knowledge
Interpretations
Ideology and the Map - Ben F Barton and Marthalee S Barton
Toward a Postmodern Visual Design Practice
Formalism, Social Construction and the Problem of Interpretive Authority - Thomas Kent
Generic Constraints and Expressive Motives - Joseph J Comprone
Rhetorical Perspectives on Textual Dialogues
You Are What You Cite - Carol Berkenkotter and Thomas N Huckin
Novelty and Intertextuality in a Biologist¿s Experimental Article
The Role of Law, Policy and Ethics in Corporate Composing - James E Porter
Toward a Practical Ethics for Professional Writing
Conflict in Collaborative Decision-Making - Rebecca E Burnett
Validity and Reliability as Social Constructions - Janice M Lauer and Patricia Sullivan
PART TWO: PEDAGOGY AND PRACTICE
Overviews
Collaboration and Conversation in Learning Communities - Jone Rymer
The Discipline and the Classroom
Postmodern Practice - Richard C Freed
Perspectives and Prospects
Interpretations
Gender Studies - Mary M Lay
Implications for the Professional Communication Classroom
The Group Writing Task - Meg Morgan
A Schema for Collaborative Assignment Making
Viewing Functional Pictures in Context - Charles Kostelnick
Zusammenfassung
Examines socially-based theory and research, pedagogy and practice in professional communication. This title provides an overview of the social perspective which emphasizes the context of communication, and then distinguish it from positivistic, cognitive and other competing approaches.
