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The U.S. and other developed nations are undergoing a transition from a paper econ omy to a digital economy, not unlike the transition from an oral exchange economy to a physically recorded (clay, papyrus) exchange economy that took place several millennia ago. As with the earlier transition, a change in the medium for recording and reporting transactions (i.e., from oral to written, from written to electronic) is bringing about a significant change in the economic and social system in which they are imbedded. The oral-to-written transition eventually gave us the concepts of property rights, commercial law, accounting standards, and financial transparency. What will the written-to-electronic transition give us? The answer is not clear, but we can expect that the economic system that follows this transition will differ substantially from the current system to which we are accustomed. In this book we examine the electronic exchange mechanisms of the emerging digital economy. We do so by examining eight salient topics in electronic commerce (EC). Each of these topics is examined in detail in a separate section of this book.
Inhaltsverzeichnis
I The New Era.- 1 Electronic Commerce: State of the Art.- 2 The Future of the Digital Economy.- 3 Decision Support Systems and Internet Commerce.- 4 Electronic Markets: Impact and Implications.- II Consumer Electronic Commerce.- 5 Electronic Commerce: Markets and Users.- 6 The Internet as a New Marketplace: Implications for Consumer Behavior and Marketing Management.- 7 Product Marketing on the Internet.- 8 Internet Involvement: Instrument Development, Measurement and Implications for Electronic Commerce.- 9 Culture Clash in Internet Marketing: Implications for Marketing Practices.- III Web-Based Storefront Design and Development.- 10 Design of Electronic Stores.- 11 Web Development and Management: Using the Cohort Model.- 12 A Framework for Garment Shopping over the Internet.- IV Technology and Infrastructure.- 13 Consumer Mass Market Online Payment Solutions.- 14 Smart Cards.- 15 Component-based Electronic Commerce.- 16 Electronic Commerce and Digital Libraries.- 17 Intelligent Software Agents for Electronic Commerce.- V Business-To-Business Electronic Commerce.- 18 Electronic Catalogs in the Web-Based Business-to-Business Procurement Process.- 19 The New Economy Electronic Commerce, and the Rise of Mass Customization.- 20 Supply Chain Processes and Relationships for Electronic Commerce.- 21 Supply Chain Management: Developing Visible Design Rules across Organizations.- 22 Web-based Global Supply Chain Management.- VI Enterprise Management.- 23 Virtual Organizations and E-Commerce.- 24 Web-enabled Data Warehouse.- 25 Intranets: An Internet Inside the Organization.- 26 Decision Support Applications in Electronic Commerce.- 27 The Internet Information Market: the Emerging Role of Intermediaries.- 28 A Strategic Perspective of Internet Information Providers.- 29 A Strategic Framework for Electronic Commerce: The Digital Production Cycle.- 30 The Emergence of Auctions on the World Wide Web.- 31 Electronic Commerce: Privacy, Security, and Control.- 32 The Emerging Law of Electronic Commerce.- Contributors.- World Wide Web Sites.
