Mehr lesen
Informationen zum Autor Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, 11 international licensed editions, books from Harvard Business Review Press, and digital content and tools published on HBR.org, Harvard Business Review provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact. Klappentext Change is the one constant in business, and we must adapt or face obsolescence. Yet certain challenges never go away. That's what makes this book "must read." These are the 10 seminal articles by management's most influential experts, on topics of perennial concern to ambitious managers and leaders hungry for inspiration--and ready to run with big ideas to accelerate their own and their companies' success. If you read nothing else - full stop - read: Michael Porter on creating competitive advantage and distinguishing your company from rivalsJohn Kotter on leading change through eight critical stagesDaniel Goleman on using emotional intelligence to maximize performancePeter Drucker on managing your career by evaluating your own strengths and weaknessesClay Christensen on orchestrating innovation within established organizationsTom Davenport on using analytics to determine how to keep your customers loyalRobert Kaplan and David Norton on measuring your company's strategy with the Balanced ScorecardRosabeth Moss Kanter on avoiding common mistakes when pushing innovation forwardTed Levitt on understanding who your customers are and what they really wantC. K. Prahalad and Gary Hamel on identifying the unique, integrated systems that support your strategy Zusammenfassung Offers the fundamental information businesspeople need to stay competitive in a fast-moving world. This title is suitable for ambitious businesspeople in organizations around the globe. Inhaltsverzeichnis Table of Contents Meeting the Challenge of Disruptive ChangeClayton M. Christensen, Michael OverdorfCompeting on Analytics Thomas H. DavenportManaging OneselfPeter F. DruckerWhat Makes a Leader?Daniel GolemanPutting the Balanced Scorecard to WorkRobert S. Kaplan, David P. NortonInnovation: The Classic TrapsRosabeth Moss KanterLeading Change: Why Transformation Efforts FailJohn P. KotterMarketing MyopiaTheodore LevittWhat Is Strategy?Michael E. PorterThe Core Competence of the CorporationC.K. Prahalad, Gary HamelAbout the ContributorsIndex...
