User Research - Improve Product and Service Design and Enhance Your Ux Research

Develop your market research skills with this straightforward guide to the best practices in user research methods. Utilize market research tools and methods effectively to obtain reliable results.

Über den Autor / die Autorin

Stephanie Marsh (she/they) is a top UX research professional, currently UX Research Operations Lead at Springer Nature based in London, UK. They are the former Head of User Research and Analysis for the UK Government Digital Service and former Head of Digital Strategy for the UK Ministry of Defence. They previously consulted at Bunnyfoot, a leading UX consultancy in the UK. They have contributed chapters to a range of peer-reviewed texts in related fields and delivered talks on UX Research, Research Operations and UX strategies at varied conferences and industry events including the Market research Society.

Produktdetails

• Autoren: Stephanie Marsh
• Verlag: Kogan Page
• Sprache: Englisch
• Produktform: Taschenbuch
• Erscheint: 03.03.2026
• EAN: 9781398625075
• ISBN: 978-1-398-62507-5
• Seiten: 368
• Themen: Naturwissenschaften, Medizin, Informatik, Technik > Informatik, EDV > Allgemeines, Lexika; Sozialwissenschaften, Recht,Wirtschaft > Medien, Kommunikation > Kommunikationswissenschaft; Market research, COMPUTERS / User Interfaces, BUSINESS & ECONOMICS / Marketing / Research, Business innovation, Data analysis: general, Data science and analysis: general, COMPUTERS / Business & Productivity Software / Collaboration