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In today's global business environment, it is vital that individuals and organizations have sophisticated global leadership skills. Communication and understanding of different cultures are paramount to business success.
This new edition of the bestselling textbook Managing Cultural Differences guides students and practitioners to an understanding of how to do business internationally, providing practical advice on how competitive advantage can be gained through effective cross-cultural management.
The digitization of the workplace, the integration of artificial intelligence into workplace cultures, cultural responses to crisis, and the value of diversity and inclusion are just a few examples of contemporary issues discussed in this text. This latest edition also begins with a completely new introductory chapter, which provides an overview and connects the themes between chapters for an integrated understanding of the topic. With a wealth of new examples, case studies, and online materials, this textbook is required course reading for undergraduates, postgraduates, and MBA students alike, as well as being a vital tool for anybody selling, purchasing, traveling, or working internationally.
Inhaltsverzeichnis
Table of Contents:
Preface
Introduction
- Global Leadership Skills, Culture and a Changing World
- Global Leaders and Intercultural Communication
- Managing Technology as a Facilitator of Cross-Cultural Collaboration
- Negotiating for Mutual Benefit
- Women and Minority Leaders in Global Business
- Global Leaders Leading Culturally Diverse Organizations
- Lessons for Global Leaders
- Global or Same-Culture Teams? Colocated or Virtual?
- Ethics in Business
- Experiencing Global Transitions and Relocations
- Global Leaders as Strategists: Prudent Planning, Courageous Action
- Global Leaders as Psychologists
- Doing Business in Latin America
- Doing Business in the Middle East
- Doing Business in Asia
- Doing Business in Europe: Great Britain, Ireland, France, Germany and Italy
- Doing Business in Africa
- Doing Business in the US and Canada
Über den Autor / die Autorin
Robert T. Moran is Professor Emeritus of International Management at Thunderbird School of Global Management, USA.
Neil Remington Abramson is Professor of International Strategy (ret.) at the Beedie School of Business, Simon Fraser University, Vancouver, Canada.
Anthony Chan is Senior Lecturer of Strategy, Innovation, and Technology at the Beedie School of Business, Simon Fraser University.
Marie-Marguerite Sabongui is a public engagement strategy consultant and facilitator. She facilitates organizational strategy development with groups around the world and develops narrative strategy with international Fortune 500 companies, philanthropic actors, and nonprofits.
Zusammenfassung
This new edition of the bestselling textbook, Managing Cultural Differences, guides students and practitioners to an understanding of how to do business internationally, providing practical advice on how competitive advantage can be gained through effective cross-cultural management.
