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Informationen zum Autor Mia Cinelli is an Associate Professor of Art Studio and Digital Design at the University of Kentucky, USA. With work ranging from speculative typography to experimental products, her multidisciplinary work in art and design explores frameworks for creating meaningful physical and visual interactions. Klappentext When we encounter typography, how do we know what it means? How is the tone of type influenced by the way it is set, when it is made, and where it exists? Considering the social, spatial, and temporal contexts of visual language, this text informs and inspires students, educators, and professionals looking to engage more deeply with the letterforms they use and see. Featuring diverse typographic works, "closer looks", and interviews with practicing artists and designers, Giving Type Meaning serves to inform how and why we understand what type communicates. The book includes: - The importance and impact of cultural and social context across the expanded field of art and design - How to use visual, physical, and gestural space to inform meaning - The ways time impacts type, such as historical references, recontextualizations, and the use of time as medium - A range of global examples, including Lushootseed language letterforms (Lushootseed Sulad by Juliet Shen), Arabic calligraphy and type design (Regard Each Other as Brothers by Josh Berer, Mirsaal by Rana Abou Rjeily), American civil rights inspired type (Martin by Tré Seals), Italian concrete poetry (Storia Del Monumento by Mirella Bentivoglio), and animated Chinese characters (Motion Type Project by Ting-An Ho) Vorwort Moving beyond typeface pairing and rules for handling type, Giving Type Meaning explores the importance and impact of typography within social, historical, and physical contexts. Zusammenfassung When we encounter typography, how do we know what it means? How is the tone of type influenced by the way it is set, when it is made, and where it exists? Considering the social, spatial, and temporal contexts of visual language, this text informs and inspires students, educators, and professionals looking to engage more deeply with the letterforms they use and see. Featuring diverse typographic works, “closer looks”, and interviews with practicing artists and designers, Giving Type Meaning serves to inform how and why we understand what type communicates. The book includes: - The importance and impact of cultural and social context across the expanded field of art and design- How to use visual, physical, and gestural space to inform meaning- The ways time impacts type, such as historical references, recontextualizations, and the use of time as medium - A range of global examples, including Lushootseed language letterforms (Lushootseed Sulad by Juliet Shen), Arabic calligraphy and type design (Regard Each Other as Brothers by Josh Berer, Mirsaal by Rana Abou Rjeily), American civil rights inspired type (Martin by Tré Seals), Italian concrete poetry (Storia Del Monumento by Mirella Bentivoglio), and animated Chinese characters (Motion Type Project by Ting-An Ho) Inhaltsverzeichnis Introduction: Chapter 1: Social Context 1.1 Context and meaning 1.a. Visual Inflection 1.b. Social Meaning & Typography 1.c. Visual Metaphors and Analogies 1.d. Cultural Context 1.e Power Structures 1.f Recontextualization Chapter 2: Spatial Context 2.1. Visual Space (section) 2.1a Kinetic and Expressive Type 2.1b. Sound, Shape, and Speech 2.2. Concrete and Visual Poetry 2.2a. Physical Space 2.2b. Material Meaning 2.2c. A Known Social Context 2.2d. History and Material Meanings 2.2e. Material Metaph...