Product Management in Practice - A Practical, Tactical Guide for Your First Day and Every Day After

"Product management has become a critical function for modern organizations, from small startups to corporate enterprises. And yet, the day-to-day work of product management remains largely misunderstood. In theory, product managers are high-flying visionaries who build products that people love. In practice, they're hard-working facilitators who bring clarity and focus to their teams. In this thoroughly revised and expanded edition, Matt LeMay provides real-world guidance for current and aspiring product managers"--Back cover.

Über den Autor / die Autorin

Matt LeMay is an internationally recognized product leader, author, and keynote speaker. He is co-founder and partner at Sudden Compass, a collective of world-class strategists, product leaders, data analysts, and network-builders that has worked with companies like Spotify, Google, and Intuit. Matt has built and scaled product management practices at companies ranging from early-stage startups to Fortune 50 enterprises, and has developed and led digital transformation and data strategy workshops for GE, American Express, Pfizer, McCann, and Johnson & Johnson. Previously, Matt was a senior product manager at music startup Songza (acquired by Google) and head of consumer product at Bitly. Matt is also a musician, recording engineer, and the author of a book about singer-songwriter Elliott Smith. He lives in Portland, OR, with his wife Joan.

Produktdetails

• Autoren: Matt Lemay
• Verlag: O'Reilly
• Sprache: Englisch
• Produktform: Taschenbuch
• Erschienen: 30.06.2022
• EAN: 9781098119737
• ISBN: 978-1-09-811973-7
• Abmessung: 157 mm x 231 mm x 16 mm
• Gewicht: 442 g
• Themen: Naturwissenschaften, Medizin, Informatik, Technik > Informatik, EDV > Datenkommunikation, Netzwerke; Sozialwissenschaften, Recht,Wirtschaft > Wirtschaft > Management; BUSINESS & ECONOMICS / Leadership, BUSINESS & ECONOMICS / Project Management, COMPUTERS / User Interfaces, BUSINESS & ECONOMICS / Marketing / General, DESIGN / Product, BUSINESS & ECONOMICS / Management, BUSINESS & ECONOMICS / Research & Development, Management & management techniques, Sales & marketing, Sales and marketing, Management and management techniques, COMPUTERS / Internet / Web Design