Cocktails, Mocktails, and Garnishes from the Garden - Recipes for Beautiful Beverages with a Botanical Twist (Unique Craft Cocktails)

Step inside a bartender¿s apothecary, forage for garnishes, and craft some of the most popular cocktails, mocktails, and beverages. This beautifully photographed compendium of craft cocktails includes examples of garnishes and interesting ingredients to give any drink a botanical twist.

Über den Autor / die Autorin

Katie Stryjewski is a writer, cocktail photographer, recipe developer, and Instagram influencer. She trained as an ornithologist and evolutionary biologist, receiving her PhD from Boston University and completing a postdoc at Harvard University before transitioning to her current career. She lives in Somerville, Massachusetts, with her husband and son. You can find her on Instagram @garnish_girl and visit her blog http://www.garnishblog.com/

Zusammenfassung

Step inside a bartender’s apothecary, forage for garnishes, and craft some of the most popular cocktails, mocktails, and beverages. This beautifully photographed compendium of craft cocktails includes examples of garnishes and interesting ingredients to give any drink a botanical twist.

Vorwort

Author platform & social media numbers:

• Instagram – 17.9 K followers

Mini Marketing Plan

1. Katie would use her blog and social media as a platform through which to sell the book. She would conduct giveaways and launch a marketing campaign on the website homepage.
2. Reach out to cocktail magazines such as Imbibe, Chilled, Modern Drunkard, etc., as well as cocktail blogs to see if the book can either get coverage or she can write a guest article or contribute a blog post.
3. Reach out to the following IG influencers (who follow Katie) with free copies of the book to post about:

• @drinkaroundtheworld
• @liuid_community
• @andrecardos

Produktdetails

• Autoren: Katie Stryjewski
• Verlag: Ingram Publishers Services
• Sprache: Englisch
• Produktform: Fester Einband
• Erschienen: 16.03.2021
• EAN: 9781642504965
• ISBN: 978-1-64250-496-5
• Seiten: 156
• Illustration: Full 4C Photography, Illustrationen, nicht spezifiziert
• Themen: Ratgeber > Essen & Trinken > Getränke; Sachbuch > Lexika, Nachschlagewerke; COOKING / History, GARDENING / Reference, GARDENING / Herbs, Gardening: plants, COOKING / Beverages / Alcoholic / General, Food and drink: alcoholic beverages, Gardening: plants and cultivation guides, General cookery and recipes, COOKING / Beverages / Alcoholic / Bartending & Cocktails, TECHNOLOGY & ENGINEERING / Food Science / General, Gardening: plants & cultivation: guides, Food & drink: spirits, liqueurs & cocktails, Cookery / food and drink / food writing