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The discipline of strategy has become more relevant than ever in addressing the increasingly diverse array of complex, ambiguous problems that confront business managers every day. However, what strategy means, and the skills organizations look for in high performers have evolved greatly. Anyone with career ambition in the business world needs to become a strategist. Integrating strategic management theory and practice, Strategy in 3D serves as a useful
resource for everyone willing to take that leap.
Über den Autor / die Autorin
Greg Fisher is the Larry and Barbara Sharpf Professor of Entrepreneurship and Associate Professor in the Management and Entrepreneurship Department at the Kelley School of Business at Indiana University.
John E. Wisneski is a Clinical Assistant Professor in the Management & Entrepreneurship Department at the W.P. Carey School of Business at Arizona State University.
Rene M. Bakker is Associate Professor in the Strategy and Entrepreneurship Department at the Rotterdam School of Management at Erasmus University.
Zusammenfassung
Strategy decision making and action used to be off limits to all but the select few at the very top of an organization. It was a largely cerebral activity focused on grand long-terms plans made at annual off-site retreats away from the daily challenges of the business. That is no longer the case.
The current business environment does not wait for companies to slowly adjust in an annual meeting. The relentless pace of change renders today's long-term future tomorrow's history. Rapid innovations and ever-increasing complexities limit executives' ability to make decisions with perfect information. Does this mean strategy is no longer useful, or even feasible? No. Good strategists are needed now more than ever. But today's high-performing organizations think of strategy differently than in the past. These companies make strategy part of every manager's role; they strategize continuously and tackle strategic problems through individuals from all parts of the organization.
Strategy in this new, fast-paced world is about diagnosing the diverse array of complex challenges confronting organizations, deciding on novel solutions to address those challenges, and delivering by taking action on those solutions. Including a novel organizational framework and never-before-published application examples, Strategy in 3D helps build these foundational skills and prepares the reader for success as a strategist in the 21st century.
Zusatztext
Strategy in 3D provides a thorough and digestible overview of the fundamentals of strategy and important tools that can be used. The book is packaged together in a way that makes it easy to navigate and offers high-value to the reader. The authors show that they are not only experts in the field, but that they can also effectively deliver that expertise/knowledge in a succinct manner. It's a great resource for any strategic management class and I've also referred back to it for other classes and projects. It's definitely the best strategy textbook that I've read and I highly recommend it.