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No start-up capital, business plans, or even babysitters? No problem! Discover the tools you need to take care of business while taking care of your kids.
Inhaltsverzeichnis
Contents
Acknowledgments vii
Preface ix
Introduction xiii
Part I: F igure Out What You Want to Do 1
1. Week 1: Discover Your Venture 3
2. Week 2: Get Input from Friends and Family 16
3. Week 3: Do Your Research 26
Part II: Getting Organized 39
4. Week 4: Name Your Venture 41
5. Week 5: Develop Your Brand (This Is the Fun Part) 52
6. Week 6: Price Your Product 64
7. Week 7: Take It to the Web 80
Part III: Put It Out There 91
8. Week 8: Tell the World 93
9. Week 9: Join the Blogosphere 108
10. Week 10: Do Some Social Media Networking 121
11. Week 11: Do Some Real-Life Networking 134
12. Week 12: Ka-ching! Get Your First Sale 148
Part IV: Venture Paths to Success 157
13. Make the Time and Reap the Rewards 159
14. Serving Up Food and Drink 164
15. Service Ventures 170
16. The Mother of All Ventures: Children's Products 177
17. Creative Classes for Kids 184
18. Fashion-Forward Ventures 191
19. Ventures in Home Décor 199
20. Say What You Want to Say: Publishing Ventures 205
21. Your Art, Your Venture 214
In Closing 219
Resources 221
Index 225
Über den Autor / die Autorin
HOLLY HURD is founder and CEO of the online marketplace VentureMom.com. A mother of three, she is a lifelong entrepreneur whose projects range from financial products to home d'cor.
Zusammenfassung
No start-up capital, business plans, or even babysitters? No problem! Discover the tools you need to take care of business while taking care of your kids.
