Managing Cultural Differences

Klappentext Will help strategic thinkers come to terms with the importance of national cultural differences within organisations and provides practical insights and frameworks to aid successful management across cultures. Zusammenfassung Will help strategic thinkers come to terms with the importance of national cultural differences within organisations and provides practical insights and frameworks to aid successful management across cultures. Inhaltsverzeichnis The impact of Cultural Diversity on International Business. Culture: What it is. What it is not and how it Directs Organizational Behaviour. The Strategic Value of Cultural Differences. Advertising Across Cultures. Managing Human Resources Across Cultures. Managing Alliances Across Cultures.

Produktdetails

• Autoren: Lisa Hoecklin, Lisa. Hoecklin
• Mitarbeit: Michael Payne (Herausgeber)
• Verlag: Addison-Wesley
• Sprache: Englisch
• Produktform: Taschenbuch
• Erschienen: 17.11.1995
• EAN: 9780201427707
• ISBN: 978-0-201-42770-7
• Serien: Financial Times; Financial Times
• Themen: Ratgeber > Recht, Beruf, Finanzen; Sozialwissenschaften, Recht,Wirtschaft > Soziologie > Allgemeines, Lexika