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Informationen zum Autor RICHARD KEITH LATMAN Is Chief Executive Officer, cofounder of iMagicLab and the Founder of Latman Interactive. Latman drives product development, technology, sales, marketing, and architecture decisions across all iMagicLab/Latman products to ensure the product direction is consistent with the overall strategy of the company and the needs of the marketplace. Over the past nine years, he has trained tens of thousands of salespeople, written over 275 articles, and spoken at major events and seminars nationwide. Latman has broad experience in the sales, hardware, software, and services sectors, having spent more than 20 years in senior management roles in the IT industry. Prior to founding iMagicLab, Latman helped start many innovative companies including RetailTRAC (sold to Minow LLC), MicroPOS (sold to Micros), and Microworkz.com. Klappentext An inside look at how companies and executives rise and fall, with important lessons for all aspiring entrepreneursThe Good Fail is part business story, part guilty pleasure, exploring Richard Keith Latman's very public missteps and the painful lessons he learned as a result, presented to fellow entrepreneurs, in his own words, for the first time. Written in a lively, conversational style, the book answers questions many computer industry veterans have been asking for more than a decade about what went wrong at Microworkz, the failed former free PC enterprise.Chronicling Latman's long roller-coaster journey back and offering pointed advice about effective business development, negotiating, human resource management, and leadership, which Latman has successfully applied at his latest ventures, iMagicLab and Latman Interactive, the book is an important set of insights for entrepreneurs everywhere.* Offers 19 practical lessons learned, which can help put other entrepreneurs on the path to success faster* Includes invaluable insight into how to overcome even the worst public business failures* Provides a behind-the-scenes look from the ultimate insider at an important time in computer industry history* Presents a case study of how personal and business lives can negatively impact each otherMicroworkz's failure can be your success. The Good Fail provides both important insights into how to start a business that will reap rewards, and warnings about how to avoid going astray. Zusammenfassung Answers questions many computer industry veterans have been asking about what went wrong at Microworkz, the failed former free PC enterprise. This title provides advice about effective business development, negotiating, human resource management, and leadership. Inhaltsverzeichnis Preface ix Introduction xiii Chapter 1 Against All Odds 1 Chapter 2 Out of My League 13 Chapter 3 From Brides to BeOS 27 Chapter 4 Catching the Wave 39 Chapter 5 Too Much Too Soon 55 Chapter 6 The Fall 61 Chapter 7 iToaster 79 Chapter 8 Moving On 87 Chapter 9 Redemption 101 Epilogue Nineteen Ways to Avoid a Good Fail 119 Appendix Forty-Seven Success Stories 139 About the Author 153 ...
