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Informationen zum Autor Beverly Schwartz is vice president of global marketing at Ashoka, the world's largest association of leading social entrepreneurs. Schwartz is an "entrepreneurial" behavioral scientist and has made her career in the field of social marketing. She has devoted her career to working on some of the world's most challenging societal issues, including smoking and drug prevention, gender equity, educational and environmental reform, and HIV/AIDS awareness and prevention. She holds an MS degree from Queens College, City University of New York. Please visit her at www.changemakers.com/Rippling. Klappentext Principles for driving significant change throughout an entire systemDrawing on the knowledge and experience of working with hundreds the world's top social change leaders in all fields, Beverly Schwartz presents a model for change based on five proven principles that any individual leader or organization can apply to bring about deep, lasting and systematic change. Rippling shows how to activate the type of change that is needed to address the critical challenges that threaten to destroy the foundations of our society and planet in these increasingly turbulent times.These actionable principles are brought to life by compelling real-life stories. Schwartz provides a road map that allows anyone to become a changemaker.* Presents some of today's most innovative and effective approaches to solving social and environmental challenges* Offers a vision of social entrepreneurs as role models, catalysts, enablers and recruiters who spread waves system changing solutions throughout society* The author offers a model of change that begins with the end result in mind* First book from an insider at Ashoka, the foremost global organization on social change through social entrepreneurshipRippling clearly demonstrates how and when empathy, creativity, passion, and persistence are combined; significant, life-altering progress is indeed possible. Zusammenfassung Drawing on the knowledge and experience of working with hundreds the world's top social change leaders in all fields, the author presents a model for change based on five proven principles that any individual leader or organization can apply to bring about deep, lasting and systematic change. Inhaltsverzeichnis Foreword By Bill Drayton xi Prologue xv Introduction: Rippling Solutions Into System Change 1 Part One Restructuring Institutional Norms 18 Reflections by Esther Dyson 1 Power to the People-Germany 22 How Elektrizitatswerke Sch¿onau works with communities to buy back, manage, and control electric grids so it can replace nuclear power with renewable sources of energy. 2 The Teaching of Teaching-United States 32 Changing the dynamics of how and what teachers teach; appreciating the vision of the Center for Inspired Teaching. 3 From Servitude to Solution-India 42 How the Rickshaw Bank is reinventing the lives and livelihoods of rickshaw drivers. 4 Lifting the Veil for Women Who Don't Exist-Nepal 54 Removing age-old restrictions on women who lose their rights, property, and freedom after the death of their husband; understanding how Women's Human Rights is changing the face of Asia. Part Two Changing Market Dynamics 64 Reflections by Peter M. Senge 5 Using MicroConsignment to Open a Door to Economic Inclusion-Guatemala 68 Exploring the way Community Enterprise Solutions offers ''a basket of solutions'' to rural villagers by lowering the cost of economic entry for suppliers. 6 Dialing Maize 411-Kenya 84 Using technology to connect small-scale farmers with real-time competitive prices; how the Kenya Agricultural Commodities Exchange improves the lives of small farmers. 7 Stimulating Fiscal Vibrancy by Creating a New Economy-Brazil 94 Stimulating local economies by cre...