The Big Book of Color in Design

Informationen zum Autor A noted authority on the subjects of graphic design, logo design, and corporate branding, David E. Carter has produced over 100 best-selling books in those fields, including The Big Book of Logos, The Big Book of New Design Ideas, and The Big Book of Business Cards. He is currently working on several new corporate identity books. Klappentext Now available in paperback, The Big Book of Color in Design focuses on color as a tool to create moods and symbolic images.The book is categorized into 30 different sections, such as “classy,” “hot,” “regal,” or “corporate.” Each section features current graphic design projects that fit into these moods. For each of the featured projects, a “color chip” appears, with the CMYK formula for creating a similar tone. In all, hundreds of examples of use of color in brochures, ads, logos and other categories of graphic design appear in this breakthrough book. Zusammenfassung Now available in paperback, The Big Book of Color in Design focuses on color as a tool to create moods and symbolic images.The book is categorized into 30 different sections, such as “classy,” “hot,” “regal,” or “corporate.” Each section features current graphic design projects that fit into these moods. For each of the featured projects, a “color chip” appears, with the CMYK formula for creating a similar tone. In all, hundreds of examples of use of color in brochures, ads, logos and other categories of graphic design appear in this breakthrough book.

Dettagli sul prodotto

• Autori: David E Carter, David E. Carter
• Editore: Harper Collins Usa
• Lingue: Inglese
• Formato: Tascabile
• Pubblicazione: 12.10.2004
• EAN: 9780060748005
• ISBN: 978-0-06-074800-5
• Pagine: 384
• Dimensioni: 216 mm x 280 mm x 28 mm
• Categorie: Scienze umane, arte, musica > Arte > Arte figurativa; Illustration, Advertising, Modernism, Reference works, Later 19th century c 1850 to c 1899, Early 20th century c 1900 to c 1950, Individual artists, art monographs, Performance Art, Teaching of a specific subject, Book design and Bookbinding, Typography and lettering, Illustration and commercial art, Colours and colour theory, ART: Individual Artists / General, ART: General, PHOTOGRAPHY: History, DESIGN: Graphic Arts / Illustration, DESIGN: Graphic Arts / Typography, DESIGN: Graphic Arts / Advertising, ART: History / Modern (late 19th Century to 1945), ART: Color Theory, DESIGN: Graphic Arts / Commercial & Corporate, DESIGN: Book, The arts: general topics