Key Concepts in International Business

Key Concepts in International Business is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what international business is all about. It will be especially useful as a revision aid.>

Info autore

JONATHAN SUTHERLAND is an experienced writer and former college Lecturer specializing in business studies and are now full-time writer.

Dettagli sul prodotto

• Autori: Diane Canwell, Jonathan Sutherland
• Editore: Macmillan
• Lingue: Inglese
• Formato: Tascabile
• Pubblicazione: 15.03.2004
• EAN: 9781403915344
• ISBN: 978-1-4039-1534-4
• Pagine: 256
• Dimensioni: 140 mm x 215 mm x 15 mm
• Serie: Key Concepts; Palgrave Key Concepts; Key Concepts
• Categorie: Scienze sociali, diritto, economia > Economia; B, International business, Study skills, Study and Learning Skills, Palgrave Business & Management Collection