Focusing on Your Customer

Informationen zum Autor The Pocket Mentor series offers immediate solutions to the challenges managers face on the job every day. Each book in the series is packed with handy tools! self-tests! and real-life examples to help you identify strengths and weaknesses and hone critical skills. Whether you're at your desk! in a meeting! or on the road! these portable guides enable you to tackle the daily demands of your work with greater speed! savvy! and effectiveness. Klappentext Closing individual sales! in most businesses! is not enough for success. Success depends on developing profitable lifetime relationships with customers. This book teaches you how to understand the service-profit chain and the interrelationships among customer satisfaction! customer loyalty! employee capability! and company profitability. Zusammenfassung Closing individual sales! in most businesses! is not enough for success. Success depends on developing profitable lifetime relationships with customers. This book teaches you how to understand the service-profit chain and the interrelationships among customer satisfaction! customer loyalty! employee capability! and company profitability.

Dettagli sul prodotto

• Autori: Harvard Business School Press, Press
• Con la collaborazione di: Harvard Business School Publishing (Editore)
• Editore: Harvard Business Review Press
• Lingue: Inglese
• Formato: Tascabile
• Pubblicazione: 22.11.2010
• EAN: 9781422129753
• ISBN: 978-1-4221-2975-3
• Pagine: 96
• Dimensioni: 127 mm x 178 mm x 8 mm
• Serie: Harvard Business School Press; Pocket Mentor; Pocket Mentor Series; Harvard Pocket Mentor; Harvard Pocket Mentor; Pocket Mentor; Pocket Mentor Series
• Categoria: Scienze sociali, diritto, economia > Economia