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Informationen zum Autor Based in Barcelona! Richard Ferraro co-founded GeoMe Communications! a leading location-aware app innovator in 2008. An experienced Business Developer! Ric has over 15 years experience in people- and project-management in the corporate world. Ric is an Official Blog Contributor to the Mobile Monday Bloghive and W3C Mobile Web Initiative and has specific expertise in Location Based Services! Mobile Apps! Social Networks! Social Mobile Media! Privacy and Monetization Strategies. He holds an MBA from EADA Business School in Barcelona. Murat Aktihanoglu is the founder of Centrl.com! a location-based social network. Klappentext As mobile device usage continues to expand at a rapid pace! applications that effectively utilize a usera (TM)s location become increasingly valuable to businesses operating in the mobile world. "Location-Aware Applications" aims to provide readers with a thorough background to the new era of location-aware applications that are set to change the mobile landscape and shape the very core of mobile services for this decade. It is designed to specifically address the growing segment of developer-entrepreneurs who wish to gain insights into specific aspects of establishing a viable LBS business. Zusammenfassung Summary Location-Aware Applications is a comprehensive guide to the technology and business of creating compelling location-based services and applications. The book walks you through the LBS landscape! from mapping technologies to available platforms; from toolkits to business questions like monetization and privacy. About the Book Mobile customers want entertainment! business apps! and on-the-go services that recognize and respond to location. This book will guide you through the technology and business of mobile applications so you can create competitive and innovative apps based on location-based services. It is an engaging look at the LBS landscape! from choosing the right mobile platform! to making money with your application! to dealing with privacy issues. It provides insight into a wealth of ideas for LBS development so you can build the next killer app. Purchase of the print book comes with an offer of a free PDF! ePub! and Kindle eBook from Manning. Also available is all code from the book. What's Inside Managing location-aware content Making money from location-based services Augmented reality and tablets Detailed examples for iPhone and Android Who Should Read this Book This book is written for developers and business pros - no prior knowledge of location-based services is assumed. Table of Contents PART 1 LBS! THE BIG PICTURE Location-based services: An overview Positioning technologies Mapping Content options PART 2 TECHNOLOGY Consumer applications Mobile platforms Connectivity issues Server-side integration PART 3 CREATING WINNING LBS BUSINESSES Monetization of location-based services The privacy debate Distributing your application Securing your business idea ...
