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Zusatztext '...easy-to-implement advice that should make the difference in building a successful accounting practice.' (Finance & Management! April 2011). Informationen zum Autor MICHAEL E. GERBER is a small business guru; bestselling author (over 3 million copies combined sales worldwide); the founder and Chairman of Michael E. Gerber Companies-a group of highly unique enterprises dedicated to creating world-class start-ups and entrepreneurs in every industry and economy; and the founder of E-Myth Worldwide. E-Myth Worldwide transforms the way small business owners grow their companies and has evolved into an empire over its history of nearly three decades. Michael Gerber's passion and genius for understanding entrepreneurs and the workings of small businesses are the crux of his tremendous worldwide appeal and success. For more information, visit www.MichaelEGerber.com. M. DARREN ROOT, CPA, CITP, is CEO of Root & Associates, a nationally recognized speaker, and Executive Editor of the accounting profession's leading technical trade publication, The CPA Technology Advisor . Darren has also built a world-class organization dedicated to educating accountants on transforming from technicians to savvy business leaders and building Next Generation Accounting Firms(TM). Darren's passion to change the way firms work, combined with twenty-five years of practical experience and technology expertise, has enabled him to emerge as a thought leader and trusted coach to small and mid-sized accounting firms across the country. Klappentext Distilled small business advice for accounting practicesMany accountants in small and mid-size practices are experts when it comes to their professional knowledge, but may not have considered their practice as much from a business perspective.Michael Gerber's The E-Myth Accountant fills this void, giving you powerful advice on everything you need to run your practice as a successful business, allowing you to achieve your goals and grow your practice. Featuring Gerber's signature easy-to-understand, easy-to-implement style, The E-Myth Accountant features* Gerber's universal appeal as a recognized expert on small businesses who has coached, taught, and trained over 60,000 small businesses* A recognized and widely respected co-author and leader in the accounting fieldThe E-Myth Accountant is the last guide you'll ever need to make the difference in building or developing your successful accounting practice. Zusammenfassung Tagline: The next E-Myth book in the successful spin-off series of The E-Myth Revisited, this time for accountants. This next instalment to the E-Myth series provides distilled small business advice that specifically caters to accountants. Inhaltsverzeichnis A Word about This Book ix A Note from M. Darren Root xi Preface xv Acknowledgments xix Introduction xxi Chapter 1: The Story of Steve and Peggy 1 Chapter 2: This CPA's Personal Journey 9 Chapter 3: On the Subject of Money 13 Chapter 4: The Pursuit of Money 27 Chapter 5: On the Subject of Planning 35 Chapter 6: The Value of Taking Aim 47 Chapter 7: On the Subject of Management 59 Chapter 8: Management by Design 65 Chapter 9: On the Subject of People 71 Chapter 10: We the People 79 Chapter 11: On the Subject of Associate Accountants 85 Chapter 12: Building a Professional Team 89 Chapter 13: On the Subject of Estimating 95 Chapter 14: The Value of Pricing 99 Chapter 15: On the Subject of Clients 103 Chapter 16: Making It All about the Client 111 Chapter 17: On the Subject of Growth 119 Chapter 18: The Art of Growth 123 Chapter 19: On the Subject of Change 127 Chapter 20: The Next Generation Accounting Firm 137 Chapter 21: On the Subject of Time 143 Chapter 22: Managing Choices...
