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Informationen zum Autor LEO GOUGH has written several books, including Trading the World's Markets, Investing in Biotechnology Stocks and Going Offshore. Klappentext ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers. ExpressExec is organised into ten core subject areas making it easy to find the information you need: 01 Innovation 02 Enterprise 03 Strategy 04 Marketing 05 Finance 06 Operations and Technology 07 Organizations 08 Leading 09 People 10 Life and Work ExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly. Zusammenfassung Helps you master global finance and macreconomics. This title covers the key areas of global finance! from the theory of comparative advantage and the aims of the WTO/GATT to multinational business and managing forex risk. It includes examples and lessons from some of the world's most successful businesses! including Ford! NTT DoCoMo and Nestle. Inhaltsverzeichnis Introduction to ExpressExec v 05.02.01 Introduction 1 05.02.02 What is Global Finance? 5 05.02.03 Evolution of Global Finance 13 05.02.04 The E-Dimension 25 05.02.05 The Global Dimension 35 05.02.06 The State of the Art 45 05.02.07 In Practice: Global Success Stories 61 05.02.08 Key Concepts and Thinkers 77 05.02.09 Resources 91 05.02.10 Ten Steps to Making Global Finance Work 103 Frequently Asked Questions (FAQs) 113 Index 115
