Nonprofit Marketing Guide - High-Impact, Low-Cost Ways to Build Support for Your Good Cause

Informationen zum Autor Kivi Leroux Miller is the founder of NonprofitMarketing Guide.com! one of the leading sources of information and guidance for nonprofit organizations with limited resources. Leroux Miller is a communications consultant! trainer! and blogger. Visit www.nonprofitmarketingguide.com/book for additional resources! tools! and tips that go with this book. Klappentext A nonprofit's real-world survival guide and nitty-gritty how-to handbook This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that's right for your organization! no matter how understaffed or underfunded. Zusammenfassung A comprehensive! ready-to-use guide on marketing for nonprofit organizations and overworked professionals from an active and marketing savvy author. Focuses the best of today's nonprofit marketing theories into practical! cost-effective! can-do strategies and uncovers the street-tested tactics that you really can pull off on your own. Inhaltsverzeichnis 11237915

Dettagli sul prodotto

• Autori: Kivi Leroux Miller, Kivi Leroux Miller
• Editore: Wiley, John and Sons Ltd
• Lingue: Inglese
• Formato: Tascabile
• Pubblicazione: 14.05.2010
• EAN: 9780470539651
• ISBN: 978-0-470-53965-1
• Pagine: 256
• Serie: The Jossey-Bass Nonprofit Guidebook Series; The Jossey-Bass Nonprofit Guidebook Series; Jossey-Bass Nonprofit Guideboo
• Categoria: Scienze sociali, diritto, economia > Economia > Pubblicità, marketing