Typography & language in everyday l

1. Introduction 2. Describing typographic articulation 3. Prescription, authority, formality and status 4. Prescription and practice for non-experts 5. Prescription in house style and typing manuals 6. Letter writing 7. Ways forward for typographers and applied linguists ReferencesIndex  

Sommario

1. Introduction 2. Describing typographic articulation 3. Prescription, authority, formality and status 4. Prescription and practice for non-experts 5. Prescription in house style and typing manuals 6. Letter writing 7. Ways forward for typographers and applied linguists ReferencesIndex  

Dettagli sul prodotto

• Autori: Walker, Sue Walker
• Editore: Longman current affairs
• Lingue: Inglese
• Formato: Copertina rigida
• Pubblicazione: 12.12.2000
• EAN: 9780582357556
• ISBN: 978-0-582-35755-6
• Serie: Language In Social Life; Language In Social Life
• Categorie: Saggistica; Scienze umane, arte, musica > Scienze linguistiche e letterarie > Linguistica generale e comparata