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Informationen zum Autor Known in the trade as 'The Coffee Boys', John Richardson and Hugh Gilmartin have a wealth of experience in the coffee shop business. John has started and run a variety of very successful coffee shop businesses. He now provides consultancy, coaching and training to the coffee industry. Hugh has spent the last 20 years as the leading coffee advisor to customers in Northern Ireland and beyond, incorporating coffee selection and blending, equipment specifications, a variety of training, and turnkey coffee bar design. John and Hugh are joint authors of the acclaimed Wake Up and Smell the Profit, also published by How To Books. Klappentext "Bar". Practical guide to opening a coffee or sandwich bar that lasts and makes money, based on the Great Formula: Passion, Product, People, Marketing, Systems and Money. Known in the trade as 'The Coffee Boys', John Richardson and Hugh Gilmartin have a wealth of experience in the coffee shop business. This book is a distillation of their experience of the many dozens of coffee and sandwich businesses they have opened. Zusammenfassung Known in the trade as 'The Coffee Boys', John Richardson and Hugh Gilmartin have a wealth of experience in the coffee shop business. This book is a distillation of their experience of the many dozens of coffee and sandwich businesses they have opened. Inhaltsverzeichnis About the Authors; Introduction; Part One: The Good and the Bad of the Coffee Shop Industry; Part Two: The Entrepreneur Skills Matrix; Part Three: The Great Formula!; Part Four: The Great Formula Explained; Part Four: Step-by-Step Action Plan; Coffeeboys useful contacts; Index.