Fr. 23.90

The Google Story - For Google's 10th Birthday

Inglese · Tascabile

Spedizione di solito entro 1 a 3 giorni lavorativi

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Zusatztext “[The authors] do a fine job of recounting Google’s rapid rise and explaining its search business.” — The New York Times “An intriguing insider view of the Google culture.” — Harvard Business Review “An interesting read on a powerhouse company . . . If you haven’t read anything about one of today’s most influential companies! you should. If you don’t read  The Google Story!  you’re missing a few extra treats.” — USA Today “Fascinating . . . meticulous . . . never bogs down.” — Houston Chronicle Informationen zum Autor David A. Vise , formerly a Pulitzer Prize–winning reporter for The Washington Post, is a senior advisor at New Mountain Capital, a leading New York–based private equity firm. He also serves as executive director of Modern States Education Alliance. Vise is the author of three previous books, including the New York Time s bestseller The Bureau and The Mole . He lives in Bethesda, Maryland, with his wife and daughters. Mark Malseed , a former researcher for Bob Woodward, is a founder and research director at Synoptos, a global media intelligence firm. He has contributed to The Washington Post and other publications. He lives in Alexandria, Virginia, with his wife and two sons. Klappentext Moscow-born Sergey Brin and Midwest-born Larry Page dropped out of graduate school at Stanford University to! in their own words! "change the world" through a powerful search engine that would organize every bit of information on the Web for free. The Google Story takes you deep inside the company's wild ride from an idea that struggled for funding in 1998 to a firm that rakes in billions in profits! making Brin and Page the wealthiest young men in America. Based on scrupulous research and extraordinary access to Google! this fast-moving narrative reveals how an unorthodox management style and culture of innovation enabled a search engine to shake up Madison Avenue and Wall Street! scoop up YouTube! and battle Microsoft at every turn. Not afraid of controversy! Google is expanding in Communist China and quietly working on a searchable genetic database! initiatives that test the founders' guiding mantra: DON'T BE EVIL. Leseprobe Chapter One A Healthy Disregard for the Impossible Sergey Brin and Larry Page cruised onto the stage to the kind of roars and excitement that teenagers normally reserve for rock stars. They had entered the auditorium through a rear door, leaving behind photographers, sunglasses, a pair of hired cars with drivers, and an attractive young woman who was traveling with Sergey. Dressed casually, they sat down and cracked smiles, pleased at their heroes’ welcome. They were near the birthplace of civilization, thousands of miles and an ocean away from the place where their work together had begun. It seemed as good a place as any for a pair of young superstars, whose shared ambition revolved around changing the world, to talk about what they had done, how they had done it, and what their dreams were for the future. “Do you guys know the story of Google?” Page asked. “Do you want me to tell it?” “Yes!” the crowd shouted. It was September 2003, and the hundreds of students and faculty at this Israeli high school geared toward the brightest young minds in mathematics wanted to hear everything the youthful inventors had to say. Many of them identified with Brin because, like him, they had escaped with their families from Mother Russia in search of freedom. And they related to Page just as eagerly, since he was part of the duo that had created the most powerful and accessible information tool of their time–a tool sparking change that was already sweeping the world. Like kids playing basketball and dreaming of being the next Michael Jordan, the students wanted to be like Sergey Brin and Larr...

Dettagli sul prodotto

Autori Mark Malseed, Malseed Mark, David A. Vise, David A./ Malseed Vise, Vise David A.
Editore Bantam Books USA
 
Lingue Inglese
Formato Tascabile
Pubblicazione 23.09.2008
 
EAN 9780385342735
ISBN 978-0-385-34273-5
Pagine 384
Dimensioni 152 mm x 230 mm x 16 mm
Categorie Scienze naturali, medicina, informatica, tecnica > Informatica, EDP
Scienze sociali, diritto, economia > Economia > Tematiche generali, enciclopedie

BUSINESS & ECONOMICS / Corporate & Business History, History of specific companies / corporate history

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