Ulteriori informazioni 
Informationen zum Autor John Grant is a UK and European Patent and Trade Mark Attorney with over 35 years experience of intellectual property rights. Charlie Ashworth is an Intellectual Property Manager and an Associate of the Chartered Institute of Patent Attorneys. Henri Charmasson is a US Patent Attorney specialising in Intellectual Property. Klappentext Do you have a great idea for the next big thing, an eye-catching new corporate logo, or an exciting new business concept? Understand how to safeguard your ideas and creations with this expert guide to the fundamentals of intellectual property. Walking you step-by-step through the processes involved in protecting your great ideas, this book offers all the advice you need to ensure that you're the only one cashing in on your creativity and hard work. Zusammenfassung Do you have a great idea for the next big thing, an eye-catching new corporate logo, or an exciting new business concept? Understand how to safeguard your ideas and creations with this expert guide to the fundamentals of intellectual property. Walking you step-by-step through the processes involved in protecting your great ideas, this book offers all the advice you need to ensure that you're the only one cashing in on your creativity and hard work. Inhaltsverzeichnis Forewords xix Introduction 1 Part I: Covering Your Assets: Intellectual Property Basics 7 Chapter 1: Examining the Tools in Your IP Box 9 Chapter 2: Protecting Your Intellectual Property 19 Chapter 3: Dealing with Professionals and Picking Up the Tab 31 Part II: Patenting Your Product 41 Chapter 4: Understanding Patents and How They Work 43 Chapter 5: Testing the Water Before You Apply for a Patent 53 Chapter 6: Conducting a Patent Search 61 Chapter 7: Preparing Your Patent Application 73 Chapter 8: Filing Your Patent Application 99 Chapter 9: Prosecuting Your Patent Application 113 Chapter 10: Entering the Home Stretch: Getting Your Patent Granted 131 Part III: Knowing Your Copyright 139 Chapter 11: Protecting Your Designs 141 Chapter 12: Entering the Whimsical World of Copyright 153 Chapter 13: Untangling Ownership Issues 169 Part IV: Making Your Mark: Protecting Your Brand Identity 177 Chapter 14: Solving Your Identity Crisis 179 Chapter 15: Creating the Next Household Name 193 Chapter 16: Conducting an Availability Search 205 Chapter 17: Establishing and Registering Your Trade Marks 219 Part V: Exploiting and Enforcing Your IP Rights 233 Chapter 18: All Abroad: Protecting Your IP Rights in Other Countries 235 Chapter 19: Making 'em Pay: Licensing Your IP Rights 251 Chapter 20: Nailing the Bad Guys (The Infringers) 265 Part VI: The Part of Tens 275 Chapter 21: Ten Patent Application Pitfalls 277 Chapter 22: Ten Common Copyright Questions 281 Chapter 23: Ten Naming Blunders to Avoid 285 Chapter 24: Ten Great IP Resources 289 Appendix: Sample Patent Applications 293 Index 307 ...
Sommario
Foreword
 
Introduction
 
Part I: Covering Your Assets: Intellectual
 
Property Basics
 
Chapter 1: Examining the Tools in Your IP Box
 
Chapter 2: Protecting Your Intellectual Property
 
Chapter 3: Dealing with Professionals and Picking Up the Tab
 
Part II: Patenting Your Product
 
Chapter 4: Understanding Patents and How They Work
 
Chapter 5: Testing the Water Before You Apply for a Patent
 
Chapter 6: Conducting a Patent Search
 
Chapter 7: Preparing Your Patent Application
 
Chapter 8: Filing Your Patent Application
 
Chapter 9: Prosecuting Your Patent Application
 
Chapter 10: Entering the Home Stretch:
 
Getting Your Patent Granted
 
Part III: Knowing Your Copyright
 
Chapter 11: Protecting Your Designs
 
Chapter 12: Entering the Whimsical World of Copyright
 
Chapter 13: Untangling Ownership Issues
 
Part IV: Making Your Mark: Protecting Your Brand Identity
 
Chapter 14: Solving Your Identity Crisis
 
Chapter 15: Creating the Next Household Name
 
Chapter 16: Conducting an Availability Search
 
Chapter 17: Establishing and Registering Your Trade Marks
 
Part V: Exploiting and Enforcing Your IP Rights
 
Chapter 18: All Abroad: Protecting Your IP Rights
 
in Other Countries
 
Chapter 19: Making 'em Pay: Licensing Your IP Rights
 
Chapter 20: Nailing the Bad Guys (The Infringers)
 
Part VI: The Part of Tens
 
Chapter 21: Ten Patent Application Pitfalls
 
Chapter 22: Ten Common Copyright Questions
 
Chapter 23: Ten Naming Blunders to Avoid
 
Chapter 24: Ten Great IP Resources
 
Appendix: Sample Patent Applications
 
Index
Riassunto
Do you have a great idea for the next big thing, an eye-catching new corporate logo, or an exciting new business concept? Understand how to safeguard your ideas and creations with this expert guide to the fundamentals of intellectual property.