Competitive Sustainability - Using Sustainability to Drive Growth

Understand how sustainability can be utilized to gain a competitive advantage and work in tandem with the key drivers of successful business.

Info autore

Alexis Eyre is the Co-Founder of the Sustainable Marketing Compass, Founder of Green Eyre and Co-Founder of Sustainists Consultants. Based in Hampshire, UK, she has worked media owner, agency and client side for brands ranging from start-up to global in size, including Natwest, Sunsail, News UK, EcoSki and Hewlett Packard. She has spoken at a number of conferences including the Leaders Week Summit, and the Business Green NetZero Festival about Sustainable Marketing. She runs Sustainable Marketing courses for the IPA, writes content for the CIM and is an assessor on the Sustainable Marketing, Media and Creative course by the Cambridge Institute of Sustainability Leadership. She is also certified in Business Sustainability Management from the Cambridge Institute of Sustainability Leadership.

Dettagli sul prodotto

• Autori: Alexis Eyre, Alexis Randle Eyre, Paul Randle
• Editore: Kogan Page
• Lingue: Inglese
• Formato: Copertina rigida
• Pubblicazione: 03.03.2026
• EAN: 9781398625365
• ISBN: 978-1-398-62536-5
• Pagine: 344
• Categorie: Scienze naturali, medicina, informatica, tecnica > Biologia > Ecologia; Scienze sociali, diritto, economia > Economia > Economia aziendale; BUSINESS & ECONOMICS / Development / Sustainable Development, Sustainability, BUSINESS & ECONOMICS / Corporate Governance, BUSINESS & ECONOMICS / Business Ethics, BUSINESS & ECONOMICS / Green Business, BUSINESS & ECONOMICS / Strategic Planning, Business ethics & social responsibility, Business innovation, Business ethics and social responsibility