Dissertation Skills - For Business and Management Students

A dissertation is often a crucial part of a Business and Management degree and can heavily influence the final mark. It can be extremely daunting: it requires a lengthy piece of writing and forms a major component for assessment. In fact, when faced with this task the first word that comes to mind for many students is simply 'Help!'This new and updated edition provides the necessary help, covering all the stages from the initial choice of subject through to the final writing. Stephen Rayner joins Brian White in this excellent guide to dissertations, which is equally useful to both undergraduates and postgraduates. It includes support on all aspects of the dissertation, from the student-supervisor relationship to evaluation and analysis of data.

Sommario

1. What this book is about?
2. Choosing and developing a subject to investigate
3. What research is and choosing appropriate methodology
4. Techniques of qualitative research including case study and action research
5. Techniques of quantitative research including sampling and triangulation
6. Writing a proposal
7 Using the literature
8. Interpreting research methods
9. Writing up your dissertation
10. The role of supervisors and the assessment of dissertations
11. Specialist subject areas

Dettagli sul prodotto

• Autori: Steve Rayner, Steve (Dean of Education at Newman University Rayner, Rayner Steve, Brian White, Brian (formerly Lincoln School of Management) White
• Editore: Cengage Learning EMEA
• Lingue: Inglese
• Formato: Tascabile
• Pubblicazione: 14.08.2015
• EAN: 9781408081778
• ISBN: 978-1-4080-8177-8
• Pagine: 224
• Dimensioni: 150 mm x 210 mm x 13 mm
• Peso: 306 g
• Categorie: Scienze sociali, diritto, economia > Economia > Economia aziendale; Business & Economics / General, STUDY AIDS / Vocational, Business & Management: Study & Revision Guides, Business and management: study and revision guides