Emerging Approaches to Retail Outlet Management

Drawing on the latest research and best practices, this volume provides a comprehensive overview of the strategies and tactics used by successful retailers to manage their outlets in today's highly competitive marketplace. With contributions from leading experts in the field, this book is an essential resource for anyone working in retail management.
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Dettagli sul prodotto

• Autori: Gary Louis Lilien, Ambar G. Rao
• Editore: Creative Media Partners, LLC
• Lingue: Inglese
• Formato: Copertina rigida
• EAN: 9781019946039
• ISBN: 978-1-01-994603-9
• Pagine: 58
• Dimensioni: 156 mm x 234 mm x 6 mm
• Peso: 263 g
• Categoria: Scienze sociali, diritto, economia > Economia > Singoli rami economici, branche