New Trends in Process Control and Production Management - Proceedings of International Conference on Marketing Management,

Riassunto

Dynamic economic and technological changes, increasing pressure from competition and customers to further develop manufacturing and services are several major challenges to enterprises. New ways of improving organizational activities and management processes have to be sought. MTS 2017 presents the research pap

Dettagli sul prodotto

• Autori: Lenka Szaryszova Stofova
• Con la collaborazione di: Lenka Štofová (Editore), Petra Szaryszová (Editore)
• Editore: Taylor & Francis Ltd.
• Lingue: Inglese
• Formato: Tascabile
• Pubblicazione: 18.12.2020
• EAN: 9780367735722
• ISBN: 978-0-367-73572-2
• Pagine: 582
• Categorie: Scienze sociali, diritto, economia > Economia > Pubblicità, marketing; BUSINESS & ECONOMICS / Finance / General, TECHNOLOGY & ENGINEERING / Civil / General, BUSINESS & ECONOMICS / Management Science, BUSINESS & ECONOMICS / Sales & Selling / General, Sales & marketing, Sales and marketing