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Informationen zum Autor ALAN L. WENDROFF , CFRE, is a nationally recognized consultant, speaker, and writer for nonprofit organizations. He has worked as a senior development professional with a national human relations agency. He writes and teaches online and classroom courses for the continuing education Nonprofit Management Program at California State University, Hayward. He is the author of the first edition of Special Events: Proven Strategies for Nonprofit Fundraising , and coauthor with Kay Sprinkel Grace, of High Impact Philanthropy: How Donors, Boards , and Nonprofit Organizations Can Transform Communities , both from Wiley. He also contributed a chapter on special events to the second edition of Hank Rosso's Achieving Excellence in Fund Raising , from Jossey-Bass. Klappentext "This comprehensive and detail-rich book is a great addition to a fundraising library. Novices will find their anxiety banished and seasoned professionals will find they still can learn some things. If you want maximum mileage out of your events, use this book!" --Kim Klein, Publisher Grassroots Fundraising Journal "Applause for Alan Wendroff's book, Special Events: Proven Strategies for Nonprofit Fundraising, called for a Second Edition--an encore. Alan Wendroff uses his return to the stage as an opportunity to expand upon and enrich his previously presented special event strategies. In this updated edition, Wendroff guides the reader onto the Internet with its cost-effective, timely, and considerable means for planning and conducting special events. The web-based strategies discussed in the Second Edition include volunteer enlistment, marketing to an expanded audience, and moment-by-moment stewardship. The newly presented strategies can further your event's success and attract greater returns for addressing organizational mission objectives." --Skip Henderson, MSW Providing Fund Raising Counsel "Alan Wendroff takes special events seriously. This updated edition of his work is essential for organizations seeking to involve today's potential donors and volunteers." --Eugene R. Tempel, Executive Director The Center on Philanthropy at Indiana University, headquartered at Indiana University-Purdue University Indianapolis "Once again, Alan Wendroff provides 'doable' step-by-step planning and strategizing for special events fundraising. His proven method is so sufficiently down-to-earth that both volunteers and staff can benefit tremendously from this simple implementation guide. In fact, it would make an excellent 'thank you' gift for volunteers. They'll feel empowered and more equipped to assist with the charitable cause for which they are willing to give time and money." --Nancy May, Resource Development Consultant Good Samaritan Foundation "Alan Wendroff significantly upgrades every development officer's library with Special Events: Proven Strategies for Nonprofit Fundraising, Second Edition. In one volume, Alan provides specifics that are culled from his years of experience and delivers his counsel with the touch of a mentor and a sense of humor. This work provides additional and valuable resources for the experienced professional and sage advice for the novice." --Paul I. Kuznekoff, Director of Development The Allen and Joan Bildner Center for the Study of Jewish Life at Rutgers, The State University of New Jersey Zusammenfassung As the philosopher Martin Buber wrote! "All real living is meeting. " People like to get together. That?s why special events can often work so much better for nonprofit organizations than other! less social types of fundraising programs. Inhaltsverzeichnis Preface. Acknowledgments. Introduction: Special Event Fundraising-A Beginning. A Few Definitions for Fundraising Special Events. Seven Goals for a Success...
