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Informationen zum Autor Paul Golding has over fifteen years experience in the wireless and mobile technology industry. Paul runs his own consultancy company Magic E Company and is currently consulting?in the area of IP Multimedia Subsystem (IMS) and Push-to-talk over Cellular (PoC). He has worked as senior consultant within Motorola's newly formed mobile applications team involving numerous encounters with operators globally and with numerous mobile applications vendors. He also has a popular blog which features a series of 100 Mobile Ideas, which has been followed by various industry participants, including prominent companies (e.g. Yahoo, Vodafone, O2, Etisalat). Klappentext "Cuts through the hype! Golding's compelling style offers visionary, but practical insights. A "must have" reference treatment for all practitioners in the mobile innovation space." - Jag MinhasSecond edition of the best-selling guide to wireless applications: fully revised, updated and with brand new material!In next generation Wireless Applications, Second Edition, the author establishes a picture of the entire mobile application ecosystem, and explains how it all fits together. This edition builds upon the successes of the first edition by offering an up-to-date holistic guide to mobile application development, including an assessment of the applicability of new mobile applications, and an exploration into the developments in a number of areas such as Web 2.0, 3G, Mobile TV, J2ME (Java 2 Micro Edition) and many more.Next Generation Wireless Applications will prove essential reading for professionals in mobile operator and mobile application developing companies, web developers, and developer community mangers. Media companies, general managers, business analysts, students, business consultants, and Java developers will also find this book captivating."If you want to understand the future of mobile applications and services, their potential impact and the growth opportunities, this is the perfect starting point." - Martin SmithKey Features include:* New introductory chapters on trends in mobile application, and on becoming an operator.* Two new chapters on Mobile 2.0 and IMS and Mobilising Media and TV.* Extra material on convergence, Web 2.0 AJAX (Asynchronous JavaScript and XML), HSDPA ad MBMS (Multimedia Broadcast Multicast Service), WiMAX and WiFi.* Best practice on how to present to, sell to and work with operators.* More insights, anecdotes and sidebars reflecting the author's extensive experience in the industry.For further information visit http://www.paulgolding.com Zusammenfassung Unique coverage of the state-of-the-art software development technologies appropriate in a wireless context. Brings together software development expertise with an understanding of wireless issues. Demonstrates how technologies fit together and may be used together to enhance functionality. Inhaltsverzeichnis Acknowledgements xv Preface xvii Abbreviations and Acronyms xix 1 Prelude - The Next Generation Experience 1 1.1 What is 'Next Generation' Anyhow? 1 1.2 The Mobile Mindset 2 1.3 The Future's Bright, the Future's Ubiquity 3 1.4 Our Multitasking Mobile Future 9 2 Introduction 11 2.1 What Does 'Next Generation' Mean? 11 2.2 What is a 'Wireless Application'? 13 2.3 A Concentric Networks Approach 14 2.3.1 Social Network 15 2.3.2 Device Network 16 2.3.3 Radio Frequency (RF - Wireless) Network 17 2.3.4 Internet Protocol (IP) Network 19 2.3.5 Content Network 20 2.4 Application Topologies 21 2.5 Physical Network Elements 24 3 Becoming an Operator 2.0 27 3.1 Introduction 27 3.2 What Applications Can I Sell? 28 3.3 Where Does the Money Come From? 29 3.4 Direct-to-Consumer (D2C) Retailing 30 3.4.1 Application Discovery 30 ...