Authentic Design - Ethics and Morality in Communication Design

Informationen zum Autor David Crow studied Communication Design at ManchesterMetropolitan University. He subsequently worked as a designer in London forAssorted iMaGes and as Art Director for Island Records before running his ownconsultancy. As a freelance designer he worked for a range of clients in thecultural sector including Rolling Stones Records, Virgin Records, Phonogram andThe Royal Shakespeare Company. Crow then moved into academia as Head of theDepartment of Graphic Arts at Liverpool John Moores University, UK. He was Deanof the School of Art at Manchester Metropolitan University, UK and is now the UAL’s (University of the Arts, London) Pro Vice-Chancellor and Head of Colleges for Camberwell, Chelsea and Wimbledon Colleges of Arts. Klappentext This book is an exploration of communication design driven by a need for authenticity. It illustrates how communication design has dealt with social, ethical and political issues and looks at how it has adapted to changes in our social and political values - and continues to do so. Each chapter explores a distinct socio-political issue through established and new case studies and explains the context and the semiotics of these stories. Through these examples, readers will appreciate the effect that global interconnections, the threat of international terrorism, worldwide inequality and the growing concern about the climate has had on the discipline. - Ethical considerations, and why authenticity matters - How political and social issues influence direct action and commercial decisions - Dilemmas of balancing opposing views and social values >Videos, exercises and discussion questions provide engaging ways for readers to explore the topic further, both within their own practice and in other designers' work. Vorwort A textbook covering ethics and authenticity within communication design, with examples and case studies, showing how the message and purpose can (and should) influence meaning and outcome Zusammenfassung This book is an exploration of communication design driven by a need for authenticity. It illustrates how communication design has dealt with social, ethical and political issues and looks at how it has adapted to changes in our social and political values – and continues to do so. Each chapter explores a distinct socio-political issue through established and new case studies and explains the context and the semiotics of these stories. Through these examples, readers will appreciate the effect that global interconnections, the threat of international terrorism, worldwide inequality and the growing concern about the climate has had on the discipline. - Ethical considerations, and why authenticity matters- How political and social issues influence direct action and commercial decisions- Dilemmas of balancing opposing views and social values - Celebrating true individual expression and encouraging dialogue rather than conflictVideos, exercises and discussion questions provide engaging ways for readers to explore the topic further, both within their own practice and in other designers' work. Inhaltsverzeichnis Introduction · Who this book is for· Why this book is needed today· Broad introduction to ethical considerations in cultural production· Radical moments from design history and their socio-political context Chapter 1 – Connected Visual Language across new Global, social and technological networks 1.1 The politics of language1.2 Typography in a global economic market1.3 The western centric pictogram1.4 The subliminal politics of emoticons1.5 Creating communities of like-minded people1.6 Discussion questions1.7 Exercises Chapter 2 – Express Yourself Challenging Social Norms through Personal Identity 2.1 Cultural stereotypes and media repres...

Dettagli sul prodotto

• Autori: David Crow, Crow David
• Editore: Bloomsbury Academic
• Lingue: Inglese
• Formato: Tascabile
• Pubblicazione: 26.01.2023, ritardato
• EAN: 9781350247284
• ISBN: 978-1-350-24728-4
• Pagine: 200
• Categorie: Scienze umane, arte, musica > Arte > Architettura d'interni, design; Graphic Design, DESIGN / Graphic Arts / General, Ethics & moral philosophy