Culture Is the Way - How Leaders At Every Level Build an Organization for Speed, Impact,

A WALL STREET JOURNAL BESTSELLER
 
Energize employee engagement and drive cultural excellence throughout your organization
 
In Culture Is the Way: How Leaders at Every Level Build an Organization for Speed, Impact, and Excellence, former NFL Pro, world-renowned keynote speaker, and management consultant Matt Mayberry delivers an incisive and hands-on blueprint to employee engagement and peak productivity. In the book, you'll explore how leaders, at every level, can build a workplace culture that drives organizational excellence and unleashes the full potential of every employee.
 
You'll also learn:
* How to build a culture where people can become the best version of themselves and transform organizational performance
* Five common roadblocks that prevent leaders from using culture to get the best from their people and how to overcome them
* How to implement your playbook for cultural excellence across your entire organization
 
An essential roadmap to organizational transformation with an unbending focus on the importance of workplace culture, Culture Is the Way will earn a place on the bookshelves of managers, executives, and other business leaders seeking to improve the performance of their team members.

Sommario

AUTHOR'S NOTE vii
 
FIGURE LIST ix
 
ACKNOWLEDGMENTS xi
 
1 Is Culture Powerful? Ask a Football Coach 1
 
Success Leaves Clues 4
 
The Larger Room 8
 
Leading Boldly into the Future 10
 
The Power of Culture 13
 
Why This Book and Why Now? 15
 
The Aim of This Book 17
 
2 What Exactly Is Culture? 19
 
Confusion Around Culture 25
 
Driver of Organizational and Team Excellence 27
 
Negative Misconceptions 29
 
Culture Is Not. . . 30
 
Five Key Elements of a Positive Culture 31
 
3 The Dilemma Traps 35
 
The Shiny Object Syndrome 39
 
Culture Is Not Sexy 40
 
Boeing: An American Giant That Lost Its Way 43
 
The Great Turnaround 45
 
How to Avoid the Culture Dilemma Traps 46
 
4 The Five Roadblocks to Cultural Excellence 49
 
The New Economic Order of Changing Culture 55
 
The Five Roadblocks to Cultural Excellence 57
 
Actions to Mitigate and Overcome the Roadblocks 70
 
5 Five Steps to Building a World-Class Culture 73
 
The Five-Step Process 78
 
6 Create Your Cultural Purpose Statement 81
 
Creating a Cultural Purpose Statement 86
 
Lessons from College Football Coaches 90
 
Much More Than a Clever Mantra 96
 
Create Your Own Cultural Purpose Statement 98
 
Action Steps for Leaders 100
 
7 Winning Hearts and Minds for Impactful Culture-Building 103
 
Top-Down Directed, but Bottom-Up Created 108
 
A Collaborative, Multifaceted Approach 110
 
Driving Cultural Meaning and Impact 116
 
Action Plan for Leaders 117
 
8 The Culture Implementation Playbook 121
 
Imagine This Scenario 124
 
Common Culture Implementation Pain Points 128
 
Six Implementation Pain Points 129
 
A Playbook for Driving Transformation at Scale 132
 
Culture Implementation Playbook 133
 
Moving with Urgency and Adaptability 140
 
Culture Implementation Playbook Action Steps 142
 
9 Be Fanatical About Sustained Impact 145
 
Framework for Driving Culture Sustainability 150
 
Five-Step Fanatical Framework 152
 
Full System Embedment for Sustained Impact 156
 
Action Steps to Be Fanatical About Sustained Impact with Your Culture 169
 
10 The Ultimate Differentiator Is Leadership 171
 
A Leader's Role in Building Culture 176
 
Become a Transformational Leader Now 181
 
Build a Leadership Factory 190
 
Five Key Elements to a Successful Leadership Development Program 194
 
Leadership Action Steps and Reminders 196
 
11 Commercial Execution 199
 
Keep the "Main Thing" the "Main Thing" 204
 
Be Extraordinary 207
 
Find Your Commercial DNA 210
 
The Seven Commandments of SGWS 214
 
Extreme Clarity and Understanding 215
 
Be Obsessed with Talent 219
 
12 Be a Chief Culture Driver 225
 
The Bigger Picture 229
 
The Magic Ingredient 232
 
What You Can Do Now 234
 
Putting It All Together 238
 
A Final Note for You 240
 
Chief Culture Driver Pledge 242
 
NOTES 245
 
ABOUT THE AUTHOR 253
 
INDEX 255

Info autore

MATT MAYBERRY is an internationally acclaimed keynote speaker and one of the world's foremost thought leaders on leadership development and culture. His insights on leadership, culture, and business performance have appeared in publications such as Forbes, Fortune, Business Insider, and Entrepreneur, as well as on NBC, ABC, Fox Business, ESPN, and more.

Riassunto

A WALL STREET JOURNAL BESTSELLER

Energize employee engagement and drive cultural excellence throughout your organization

In Culture Is the Way: How Leaders at Every Level Build an Organization for Speed, Impact, and Excellence, former NFL Pro, world-renowned keynote speaker, and management consultant Matt Mayberry delivers an incisive and hands-on blueprint to employee engagement and peak productivity. In the book, you'll explore how leaders, at every level, can build a workplace culture that drives organizational excellence and unleashes the full potential of every employee.

You'll also learn:
* How to build a culture where people can become the best version of themselves and transform organizational performance
* Five common roadblocks that prevent leaders from using culture to get the best from their people and how to overcome them
* How to implement your playbook for cultural excellence across your entire organization

An essential roadmap to organizational transformation with an unbending focus on the importance of workplace culture, Culture Is the Way will earn a place on the bookshelves of managers, executives, and other business leaders seeking to improve the performance of their team members.

Dettagli sul prodotto

• Autori: Mayberry, M Mayberry, Matt Mayberry, Matthew Mayberry, Mayberry Matt
• Editore: Wiley, John and Sons Ltd
• Lingue: Inglese
• Formato: Copertina rigida
• Pubblicazione: 31.03.2023
• EAN: 9781119913658
• ISBN: 978-1-119-91365-8
• Pagine: 272
• Categorie: Saggistica > Politica, società, economia > Economia aziendale, impresa; Scienze sociali, diritto, economia > Economia > Economia aziendale; Führung, Business & management, Wirtschaft u. Management, Management f. Führungskräfte, Management / Leadership