Ulteriori informazioni
Adventures in Childhood looks at the business of play and the development of modern intellectual property rights as they evolved in the twentieth century. In doing so, the book explores the paradoxical relationship between exploitation and innocence and the controversies that underpin the construction of the child as a consumer.
Sommario
1. Commercialisation and the Innocent Child; 2. Books, Toy Books and the Artfulness of Consumption; 3. Instructions for a Successful Boy; 4. Animated Properties; 5. Licensing Gone Wrong; 6. The Rise of Merchandising Agencies; 7. Troubles at the British Broadcasting Corporation; 8. Conclusion: Unsuitable for Children.
Info autore
Jose Bellido teaches law at the University of Kent (UK). He is particularly interested in the history of intellectual property law and has additional research interests in legal theory, evidence and legal history. His most recent book project as editor and contributor is Landmark Cases in Intellectual Property Law (Hart Publishing, 2017).Kathy Bowrey is a legal and cultural historian interested in how cultural commodification operates on a global scale. Her most recent works include Copyright, Creativity, Big Media and Cultural Value: Incorporating the Author, (Routledge, 2021). She is a Co-Director of the International Society for the History and Theory of Intellectual Property.
Riassunto
Adventures in Childhood looks at the business of play and the development of modern intellectual property rights as they evolved in the twentieth century. In doing so, the book explores the paradoxical relationship between exploitation and innocence and the controversies that underpin the construction of the child as a consumer.
Prefazione
This book shows how intellectual property turned the family into a market while, simultaneously, the market became a family.
