Fr. 35.50

Reinhard Mohn - Entrepreneur - Leader - Visionary

Inglese · Copertina rigida

Spedizione di solito entro 1 a 2 settimane

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On the 100th birthday of the visionary entrepreneur

REINHARD MOHN (1921-2009) is regarded as one of the most important German entrepreneurs of the 20th century. Returning home from World War II, he took over his parents' publishing company in 1947 and in the decades that followed, beginning with the founding of the Bertelsmann Lesering in 1950, set the course for Bertelsmann's development into an international media group with a corporate culture based on social partnership. The economic success of Bertelsmann AG, which Mohn managed from the East Westphalian provinces, was accompanied by a high reputation as one of the most attractive and progressive employers in the Federal Republic. In 1977, Mohn established the Bertelsmann Stiftung, which is dedicated to promoting a democratic civil society and is today considered the most important of Germany's foundations.

Info autore

JOACHIM SCHOLTYSECK has been Professor of Modern and Contemporary History at the Rheinische Friedrich-Wilhelms-Universität Bonn since 2001. Beyond German economic and business history (»Der Aufstieg der Quandts« [The Rise of the Quandts], 2011; »Merck«, 2018 ), his research interests include Italian history in the 19th and 20th centuries, the German Empire (»Alliierter oder Vasall?« [Allied or Vassal?], 1994), resistance to National Socialism (»Robert Bosch und der liberale Widerstand gegen Hitler« [Robert Bosch and the Liberal Resistance to Hitler], 2000), and the Cold War (»Die Außenpolitik der DDR« [The Foreign Policy of the GDR], 2003). Scholtyseck is, among other things, Chairman of the Scientific Advisory Board of the Haus der Geschichte der Bundesrepublik Deutschland (House of History of the Federal Republic of Germany) and of the Otto-von-Bismarck-Stiftung.

Riassunto

On the 100th birthday of the visionary entrepreneur

REINHARD MOHN (1921-2009) is regarded as one of the most important German entrepreneurs of the 20th century. Returning home from World War II, he took over his parents’ publishing company in 1947 and in the decades that followed, beginning with the founding of the Bertelsmann Lesering in 1950, set the course for Bertelsmann’s development into an international media group with a corporate culture based on social partnership. The economic success of Bertelsmann AG, which Mohn managed from the East Westphalian provinces, was accompanied by a high reputation as one of the most attractive and progressive employers in the Federal Republic. In 1977, Mohn established the Bertelsmann Stiftung, which is dedicated to promoting a democratic civil society and is today considered the most important of Germany’s foundations.

Dettagli sul prodotto

Autori Joachim Scholtyseck
Con la collaborazione di Lara Wagner (Traduzione)
Editore Penguin Verlag München
 
Lingue Inglese
Formato Copertina rigida
Pubblicazione 21.10.2021
 
EAN 9783328602361
ISBN 978-3-32-860236-1
Pagine 224
Dimensioni 220 mm x 276 mm x 26 mm
Peso 1230 g
Illustrazioni 78 SW-Abb., 36 Farbabb.
Categorie Saggistica > Politica, società, economia > Biografie, autobiografie
Scienze sociali, diritto, economia > Sociologia > Opere generiche, enciclopedie

Management, Management: Führung und Motivation, Geschichte einzelner Unternehmen / Unternehmensgeschichte, Unternehmensethik und soziale Verantwortung, CSR, entdecken, Biography, Entrepreneur, company history, auseinandersetzen, Founder, Bertelsmann, publishing industry, German post war history, media corporation

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