Emotion by Design - Creative Leadership Lessons from a Lifetime Inside Nike

For decades, Nike's campaigns have been so radically creative that they make an indelible mark on the public imagination - and, just sometimes, change how the world thinks. It's an art form that Greg Hoffman understands better than anyone.

Info autore

Greg Hoffman

Riassunto

For decades, Nike's campaigns have been so radically creative that they make an indelible mark on the public imagination - and, just sometimes, change how the world thinks. It's an art form that Greg Hoffman understands better than anyone.

Dettagli sul prodotto

• Autori: Greg Hoffman
• Editore: Random House Business
• Lingue: Inglese
• Formato: Copertina rigida
• Pubblicazione: 07.04.2022
• EAN: 9781847943545
• ISBN: 978-1-84794-354-5
• Pagine: 320
• Dimensioni: 156 mm x 240 mm x 30 mm
• Categorie: Scienze sociali, diritto, economia > Economia > Management; Advertising, BUSINESS & ECONOMICS / Leadership, BUSINESS & ECONOMICS / Advertising & Promotion, Management: leadership & motivation, business strategy, Management: leadership and motivation