Ulteriori informazioni
As the business environment continues to rapidly change, Dan Reid and Nada Sanders have developed an integrated approach that makes the introductory OM course accessible and engaging for all business majors. Beyond providing a solid foundation, this text covers emerging topics like Artificial Intelligence, Robotics, Data Analytics, and Sustainability and gives equal time to strategic and tactical decisions in both service and manufacturing organizations.
Sommario
From the Authors v
Making Operations Management Personal vi
Changes to This Edition viii
Improved Learning Outcomes with WileyPLUS x
Acknowledgments xii
About the Authors xiv
1 Introduction to Operations Management 1
Chapter Overview 1
What is Operations Management? 2
Differences between Manufacturing and Service Organizations 4
Operations Management Decisions 6
Historical Development 9
Today's OM Environment 17
Operations Management in Practice 17
Within OM: How It All Fits Together 18
The Supply Chain Link 20
The Sustainability Link 20
Case: Hightone Electronics, Inc. 21
Case: Creature Care Animal Clinic (A) 21
Case: Analytics in Decision Making 22
Interactive Case: Virtual Company 22
Internet Challenge: Demonstrating Your Knowledge of OM 23
Chapter Highlights / Key Terms / Discussion Questions / Selected Bibliography
2 Operations Strategy and Competitiveness 25
Chapter Overview 25
The Role of Operations Strategy 26
The Importance of Operations Strategy 27
Developing a Business Strategy 27
Developing an Operations Strategy 31
Strategic Role of Technology 36
Productivity 37
Operations Strategy within OM: How It All Fits Together 40
The Supply Chain Link 41
The Sustainability Link 42
Solved Problems 42
Case: Prime Bank of Massachusetts 43
Case: Boseman Oil and Petroleum (BOP) 44
Case: Analytics in Decision Making 45
Interactive Case: Virtual Company 45
Internet Challenge: Understanding Strategic Differences 46
Chapter Highlights / Key Terms / Formula Review / Discussion Questions / Problems / Selected Bibliography
3 Product Design and Process Selection 49
Chapter Overview 49
Product Design 50
The Product Design Process 51
Factors Impacting Product Design 55
Process Selection 58
Designing Processes 61
Process Performance Metrics 64
Linking Product Design and Process Selection 65
Technology Decisions 70
Designing Services 74
Product Design and Process Selection within OM: How It All Fits Together 79
The Supply Chain Link 80
The SustainabilIty Link 80
Solved Problems 81
Case: Biddy's Bakery (BB) 83
Case: Creature Care Animal Clinic (B) 83
Case: Analytics in Decision Making 84
Interactive Case: Virtual Company 84
Internet Challenge: Country Comfort Furniture 85
Chapter Highlights / Key Terms / Formula Review / Discussion Questions / Problems / Selected Bibliography
4 Supply Chain Management 89
Chapter Overview 89
Basic Supply Chains 90
Issues Affecting Supply Chain Management 96
The Role of Purchasing 105
Sourcing Decisions 108
The Role of Warehouses 116
Implementing Supply Chain Management 121
Supply Chain Management within OM: How It All Fits Together 124
The Supply Chain Link 125
The Sustainability Link 125
Solved Problems 126
Case: Electronic Personal Heart Rate Monitors Supply Chain Management Game 127
Case: Supply Chain Management at Durham International Manufacturing Company (DIMCO) 129
Case: Analytics in Decision Making 130
Interactive Case: Virtual Company 130
Internet Challenge: Global Shopping 131
Chapter Highlig
Riassunto
As the business environment continues to rapidly change, Dan Reid and Nada Sanders have developed an integrated approach that makes the introductory OM course accessible and engaging for all business majors. Beyond providing a solid foundation, this text covers emerging topics like Artificial Intelligence, Robotics, Data Analytics, and Sustainability and gives equal time to strategic and tactical decisions in both service and manufacturing organizations.
