Imagining Gender, Nation and Consumerism in Magazines of the 1920s

Offering the first comparative study of 1920s' US and Canadian print cultures, 'Imagining Gender, Nation and Consumerism in Magazines of the 1920s' comparatively examines the highly influential 'Ladies' Home Journal' (1883-2014) and the often-overlooked 'Canadian Home Journal' (1905-1958), revealing how they constructed their imagined audience as readers, consumers and citizens.

Sommario

List of Illustrations; Acknowledgements; Introduction; 1. Two Home Journals: A Comparative Approach; 2. The Art of Femininity: Aspiration and Self-Improvement; 3. The Home and Domesticity: Readers, Consumers, Citizens; 4. Fashionable, Beautiful, Moral: Idealised Images of Femininity; Appendix: Content Analysis of Advertising from the Ladies' Home Journal and Canadian Home Journal; Notes; References; Index.

Info autore

Rachael Alexander is an early-career researcher, based at the University of Strathclyde, UK, where she teaches English literature. Her research focuses on American, Canadian and British magazines published throughout the twentieth century, considering them as collaborative texts, cultural artefacts and commercial products.

Riassunto

Offering the first comparative study of 1920s' US and Canadian print cultures, 'Imagining Gender, Nation and Consumerism in Magazines of the 1920s' comparatively examines the highly influential 'Ladies' Home Journal' (18832014) and the often-overlooked 'Canadian Home Journal' (19051958), revealing how they constructed their imagined audience as readers, consumers and citizens.

Dettagli sul prodotto

• Autori: Rachael Alexander, Alexander Rachael
• Editore: Anthem Press
• Lingue: Inglese
• Formato: Copertina rigida
• Pubblicazione: 31.03.2020
• EAN: 9781785273476
• ISBN: 978-1-78527-347-6
• Pagine: 258
• Serie: Anthem Studies in Book History, Publishing and Print Culture; Anthem Studies in Book History
• Categorie: Narrativa > Poesia lirica, drammatica; Scienze umane, arte, musica > Scienze linguistiche e letterarie > Letteratura generale e comparata; LITERARY CRITICISM / Books & Reading, HISTORY / Women, LITERARY CRITICISM / Modern / 20th Century, Literary, Social and cultural history, Literary studies: from c 1900 -, Gender studies: women and girls, Literary studies: c 1900 to c 2000, Literature: history and criticism